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Friday, 27 January 2012 00:00 |
 Having trouble with social media? Just tell them a story
John Sadowsky believes we are at a watershed moment in marketing communication.
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Wednesday, 22 June 2011 10:51 |
 Tapping into the collective intelligence of people who like you
“Every so often an unavoidable and pervasive shift takes place that affects every sector, every industry, every company, and every corporate function. Think automobiles, railroads and information technology. And, now, think social media.”
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Wednesday, 08 June 2011 09:50 |
 Curation Nation fails to convince Loyalty Magazine
You cannot fail to notice the proliferation of sites that claim to be a collective of “important industry intelligence” but in effect are simply copying stuff on the web that other sites have published.
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Tuesday, 05 April 2011 12:20 |
Learni ng management lessons from bees
Most people like bees. They have this relaxing, mood-inducing buzz that takes us back to our childhood and those long hot summers. Plus they produce wonderful honey. |
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Tuesday, 29 March 2011 08:32 |
 If you don't like the system, why don't you hack it?
The term hacking gets such bad press these days, being associated with bringing down websites, the stealing of credit card details and messing up our computers, that caution is probably called for in suggesting you should read a book entitled “Hacking Work”.
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Countries in the EU are currently working on their responses to the complex policy proposals suggested for the handling and storage of personal data. The legislative changes currently underway are of critical importance to the loyalty sector. Jeremy Henderson-Ross, legal director and general counsel – EMEA for Aimia suggests companies should play an active part in the discussions.
