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Welcome to Loyalty MagazineLoyalty Magazine reports on customer retention,loyalty schemes, rewards, affinity, CRM, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and electronic commerce. |
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Thursday, 11 March 2010 Amex to pay US$5 an hour to charity volunteers American Express says it will donate US$4m annually to causes selected by the public, and will also reward volunteer service.
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Recession-weary businesses look to customer service for help
 With the global recession still continuing to threaten the viability of many companies, customer service has come to the fore as a strategic business tool that can be used to help retain, win and win back customers, says Guy Tweedale, Senior VP of European Operations at Jacada. But how can we help our Customer Service Representatives (CSRs) to achieve these goals?
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News - HospitalityWednesday, 10 March 2010Hotel chain considers super-elite tier
Plan to reward top level customers
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News - Prepaid CardsTuesday, 09 March 2010 Personal care card tops list of most wanted US gift cards
Top ten gift cards released by Global Prepaid Exchange
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News - Coalition SchemesTuesday, 09 March 2010Latest partner for Barclaycard Freedom named
Pizza chain joins programme
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News - TravelMonday, 08 March 2010Frequent flyer awards end after two decades
Much-respected competition ‘too time consuming’
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News - Financial ServicesMonday, 08 March 2010Kazakh bank starts major reward scheme
Kazkommertsbank (KKB) has started a new rewards programme to retain existing customers and attract new ones.
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News - Green LoyaltyFriday, 05 March 2010Eco-brand launches in Croatia
What is claimed as the first Croatian eco-brand has been launched in the country.
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News - Retail LoyaltyThursday, 04 March 2010Carrefour lets customers choose their own discounts
French supermarket chain Carrefour is launching a "free promotion" system called PromoLibre to give consumers more choice during the economic downturn.
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News - B2BWednesday, 03 March 2010Employees get £1m in savings from prepaid card
Employee motivation company P&MM says it generated more than £1 million in savings in 2009 for holders of its Spree Flex prepaid card.
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News - Customer InsightWednesday, 03 March 2010Customer satisfaction with retail rebounds
Customer satisfaction has improved for the first time after three straight quarters of small declines, according to the National Customer Satisfaction Index (NCSI-UK).
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News - Green LoyaltyTuesday, 02 March 2010M&S extends 'eco-plan' after saving £50m
Marks and Spencer plans to extend its ethical and environmental commitments by a further eight years, after its scheme launched in 2007 saved the company £50m last year.
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News - HospitalityWednesday, 10 March 2010Hotel chain considers super-elite tier
Plan to reward top level customers
Read more ...
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News - Prepaid CardsTuesday, 09 March 2010 Personal care card tops list of most wanted US gift cards
Top ten gift cards released by Global Prepaid Exchange
Read more ...
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News - Coalition SchemesTuesday, 09 March 2010Latest partner for Barclaycard Freedom named
Pizza chain joins programme
Read more ...
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News - TravelMonday, 08 March 2010Frequent flyer awards end after two decades
Much-respected competition ‘too time consuming’
Read more ...
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News - Financial ServicesMonday, 08 March 2010Kazakh bank starts major reward scheme
Kazkommertsbank (KKB) has started a new rewards programme to retain existing customers and attract new ones.
Read more ...
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News - Green LoyaltyFriday, 05 March 2010Eco-brand launches in Croatia
What is claimed as the first Croatian eco-brand has been launched in the country.
Read more ...
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News - Retail LoyaltyThursday, 04 March 2010Carrefour lets customers choose their own discounts
French supermarket chain Carrefour is launching a "free promotion" system called PromoLibre to give consumers more choice during the economic downturn.
Read more ...
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News - B2BWednesday, 03 March 2010Employees get £1m in savings from prepaid card
Employee motivation company P&MM says it generated more than £1 million in savings in 2009 for holders of its Spree Flex prepaid card.
Read more ...
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News - Customer InsightWednesday, 03 March 2010Customer satisfaction with retail rebounds
Customer satisfaction has improved for the first time after three straight quarters of small declines, according to the National Customer Satisfaction Index (NCSI-UK).
Read more ...
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News - Green LoyaltyTuesday, 02 March 2010M&S extends 'eco-plan' after saving £50m
Marks and Spencer plans to extend its ethical and environmental commitments by a further eight years, after its scheme launched in 2007 saved the company £50m last year.
Read more ...
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News - TravelTuesday, 02 March 2010Air Berlin wins innovation ward
Loyalty professionals praise ICLP’s work for Air Berlin
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News - Coalition SchemesTuesday, 02 March 2010New names from Nectar in rewards revamp
It was to be expected that the Barclaycard Freedom launch would shake up the UK multi-retailer loyalty sector, and sure enough, Nectar has announced a revamp and some new names to breathe life into its tired scheme.
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News - Financial ServicesFriday, 26 February 2010US retail giant considers money-off rewards card
Stores trial a rewards card in Kansas that offers 5% off all purchases at its stores.
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News - Mobile RewardsWednesday, 24 February 2010Korean card issuer pioneers new mobile services
Credit card issuer plans to roll out new mobile-based services to its customers including coupons for money off at major retailers.
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News - Coalition SchemesWednesday, 24 February 2010Energy provider makes £160 Freedom offer
Reward offer paid regardless of how much cardholder spends
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News - HospitalityTuesday, 23 February 2010Indian hotel chain tops satisfaction rankings
With occupancy and average revenue falling in 2009, customer satisfaction held its own during a tumultuous year (+0.4 to 82.8), according to the latest annual Hospitality Index published by customer feedback company Market Metrix.
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News - Coalition SchemesMonday, 22 February 2010Internet giant to use Nectar data
Agreement will enable targeted marketing
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News - E-LoyaltyMonday, 22 February 2010Banks must develop social media strategies
Need to improve customer experience and build trust
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News - Financial ServicesFriday, 19 February 2010Olympics opening day sees 46% increase in card spending
The opening day of the Winter Olympics in Vancouver saw a 46% increase in card spending in the area to C$5.2m, up from C$3.6m on the same day last year, according to figures from official Olympics sponsor Visa.
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News - Prepaid CardsFriday, 19 February 2010Transaction Wireless partners for virtual gift cards
Transaction Wireless (TW), a mobile infrastructure, commerce and marketing company, has formed a partnership to issue virtual gift cards.
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