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31 JULY 2010

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Loyalty Magazine

Loyalty Magazine reports on customer retention,loyalty schemes, rewards, affinity, CRM, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and electronic commerce.

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article thumbnail Friday, 16 July 2010

What the World Cup conversations told us – about us
Whatever you think about football, this year’s World Cup has provided a fascinating insight into how the supporters from different countries respond, not least using social media, smart phones and the internet. Read more ...

 
     

Latest feature
     
 
New research shows the most buoyant markets for retailer cards

Brazil tops the charts for the highest number of retailers with their own payments card. The most significant potential exists to develop retailer payment cards in India, Russia and Vietnam.

Read more ...
 
     
 
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article thumbnail News - Customer InsightThursday, 29 July 2010

Firms must “get closer to customers” if marketing is to be welcomed
Consumers see supermarkets as ‘friends’ but many major industry sectors fail to relate to customers, finds survey Read more ...

article thumbnail News - Customer InsightThursday, 15 July 2010

Restaurant visits can be incentivised with vouchers – but be careful about your brand
Customers may be eating out less due to the ongoing economic recession, but they are remaining loyal to the same restaurants. Additionally, customers are strongly motivated, especially in these straightened times, by the offer of money off coupons and special offers. Read more ...

article thumbnail News - Customer InsightWednesday, 07 July 2010

Knowing your customers is vital, especially the Chinese
It is always wise to know your customers, but in tourist London these days, it would be well to know a smattering of Chinese. Read more ...

News - Customer InsightWednesday, 07 July 2010

73% of consumers interested in membership packages are getting away
Half of all consumers are interested in annual membership packages, but 73% are not currently being offered any.
Read more ...

article thumbnail News - Customer InsightTuesday, 06 July 2010

Automated phone systems biggest British frustration
It's a complaint with a familiar ring to it, and now Mintel's latest research confirms that automated telephone systems are the nation's number one financial service irritation.
Read more ...

News - Customer InsightThursday, 01 July 2010

North American consumers say customer service declining
American and Canadian consumers believe that customer service is suffering in today's economy, according to a survey of 13,000 shoppers by customer experience management (CEM) firm, Empathica.
Read more ...

article thumbnail News - Customer InsightWednesday, 30 June 2010

British businesses still fail to deliver on time
While supermarkets are leading the way with 1-hour delivery slots the majority of home suppliers are failing to keep up in terms of speedy customer service.
Read more ...

article thumbnail News - Customer InsightTuesday, 29 June 2010

Nearly half of transactions occur within a day of email receipt
New research reveals customer response times by industry Read more ...

News - Customer InsightFriday, 25 June 2010

Tobii offers greater customer insight with new eye tracking glasses
Tobii Technology has created special glasses that track eye movements.
Read more ...

News - Customer InsightFriday, 11 June 2010

Poor customer experiences triggers switching epidemic
Nearly a quarter of UK adults switched companies in last six months
Read more ...

News - Customer Insight
Firms must “get closer to customers” if marketing is to be welcomed
Administrator - Thursday, 29 July 2010

News - Customer Insight
Knowing your customers is vital, especially the Chinese
Administrator - Wednesday, 07 July 2010

News - Customer Insight
73% of consumers interested in membership packages are getting away
Administrator - Wednesday, 07 July 2010

News - Customer Insight
Automated phone systems biggest British frustration
Administrator - Tuesday, 06 July 2010

News - Customer Insight
North American consumers say customer service declining
Administrator - Thursday, 01 July 2010

News - Customer Insight
73% of consumers interested in membership packages are getting away
Administrator - Wednesday, 07 July 2010

News - Customer Insight
Knowing your customers is vital, especially the Chinese
Administrator - Wednesday, 07 July 2010

News - Customer Insight
Firms must “get closer to customers” if marketing is to be welcomed
Administrator - Thursday, 29 July 2010

News - Customer Insight
Automated phone systems biggest British frustration
Administrator - Tuesday, 06 July 2010

article thumbnail News - Customer InsightThursday, 29 July 2010

Firms must “get closer to customers” if marketing is to be welcomed
Consumers see supermarkets as ‘friends’ but many major industry sectors fail to relate to customers, finds survey Read more ...

article thumbnail News - Customer InsightThursday, 15 July 2010

Restaurant visits can be incentivised with vouchers – but be careful about your brand
Customers may be eating out less due to the ongoing economic recession, but they are remaining loyal to the same restaurants. Additionally, customers are strongly motivated, especially in these straightened times, by the offer of money off coupons and special offers. Read more ...

article thumbnail News - Customer InsightWednesday, 07 July 2010

Knowing your customers is vital, especially the Chinese
It is always wise to know your customers, but in tourist London these days, it would be well to know a smattering of Chinese. Read more ...

News - Customer InsightWednesday, 07 July 2010

73% of consumers interested in membership packages are getting away
Half of all consumers are interested in annual membership packages, but 73% are not currently being offered any.
Read more ...

article thumbnail News - Customer InsightTuesday, 06 July 2010

Automated phone systems biggest British frustration
It's a complaint with a familiar ring to it, and now Mintel's latest research confirms that automated telephone systems are the nation's number one financial service irritation.
Read more ...

News - Customer InsightThursday, 01 July 2010

North American consumers say customer service declining
American and Canadian consumers believe that customer service is suffering in today's economy, according to a survey of 13,000 shoppers by customer experience management (CEM) firm, Empathica.
Read more ...

article thumbnail News - Customer InsightWednesday, 30 June 2010

British businesses still fail to deliver on time
While supermarkets are leading the way with 1-hour delivery slots the majority of home suppliers are failing to keep up in terms of speedy customer service.
Read more ...

article thumbnail News - Customer InsightTuesday, 29 June 2010

Nearly half of transactions occur within a day of email receipt
New research reveals customer response times by industry Read more ...

News - Customer InsightFriday, 25 June 2010

Tobii offers greater customer insight with new eye tracking glasses
Tobii Technology has created special glasses that track eye movements.
Read more ...

News - Customer InsightFriday, 11 June 2010

Poor customer experiences triggers switching epidemic
Nearly a quarter of UK adults switched companies in last six months
Read more ...

article thumbnail News - Customer InsightMonday, 07 June 2010

Over £5bn worth of unclaimed rewards on loyalty cards
Average person has at least one card they have never used Read more ...

News - Customer InsightThursday, 03 June 2010

‘Saving the sale’ in store is biggest opportunity to improve customer loyalty
Survey highlights consumer expectations for cross-channel retailing

Read more ...

article thumbnail News - Customer InsightFriday, 21 May 2010

Government ranked eleventh in customer service
Central government services outside top ten in a basket of public-facing organisations Read more ...

article thumbnail News - Customer InsightMonday, 17 May 2010

Toyota loyalty suffers after recalls
Car maker loses out on top spot to Japanese and US rivals
Read more ...

article thumbnail News - Customer InsightWednesday, 12 May 2010

Card incentives really do matter
Brits choose a card by rewards Read more ...

article thumbnail News - Customer InsightFriday, 07 May 2010

Brand loyalty down in the recession
There has been a significant decline in consumers' allegiance to their favorite brands during the past two years, a new survey has found. Read more ...

News - Customer InsightTuesday, 04 May 2010

Seven key multi-channel strategies for improved customer engagement
While organisations are often quick to promote their online capabilities and highlight their customer loyalty, only a few seriously pursue multi-channel strategies that actively seek to engage their customers in key areas such as mobile devices and social networks.
Read more ...

article thumbnail News - Customer InsightMonday, 26 April 2010

US bank loyalty continues decline
For a fourth consecutive year, customer loyalty and perceptions of brand image among retail banking customers continue to decline, while satisfaction has leveled off, according to a new survey. Read more ...

article thumbnail News - Customer InsightThursday, 22 April 2010

Survey casts doubt on reward scheme effectiveness
Loyalty cards “unlikely” to affect where a customer shops Read more ...

article thumbnail News - Customer InsightWednesday, 07 April 2010

Low prices driving retail loyalty in recession
Downturn causes change in customer preferences Read more ...

 
     
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