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Welcome to Loyalty MagazineLoyalty Magazine reports on customer retention,loyalty schemes, rewards, affinity, CRM, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and electronic commerce. |
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Thursday, 19 January 2012Seven out of 10 Americans visit a Macy’s store at least once a year – but who are they?
Dunnhumby helps them find out
Following close on the heels of the announcement last week that Nordstom was revamping its loyalty programme to “put more control” into the hands of customers”, Macy’s have unveiled its plans for learning more about its customers.
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Loyalty schemes will be directly affected by EU data reforms
 Countries in the EU are currently working on their responses to the complex policy proposals suggested for the handling and storage of personal data. The legislative changes currently underway are of critical importance to the loyalty sector. Jeremy Henderson-Ross, legal director and general counsel – EMEA for Aimia suggests companies should play an active part in the discussions.
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News - Customer InsightTuesday, 17 January 2012Luxury car makers lose out in customer survey
Mainstream brands perform best
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News - Customer InsightMonday, 16 January 2012Customers ‘willing to pay’ for digital bank services
Nearly two thirds will pay for social media alerts and e-wallets for loyalty cards
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News - Customer InsightWednesday, 21 December 2011US customer satisfaction falls
Heinz comes top but few companies improve in new rankings index
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News - Customer InsightThursday, 15 December 2011The Top 10 customer loyalty trends for 2012
Think tank says engagement and retention remain top challenges
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News - Customer InsightTuesday, 13 December 2011Ten most common online shopping gripes
Christmas shoppers said waiting in for multiple deliveries and the frustration of chasing missing parts were some of the most annoying downsides to gift-hunting online as the number of people spending on the internet soared in the countdown to Christmas.
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News - Customer InsightMonday, 05 December 201140% resistant to loyalty offers via their phone
Results of new Ipsos MORI/The Logic Group survey
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News - Customer InsightFriday, 25 November 2011Apple leads in mobile loyalty
Results of global survey
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News - Customer InsightWednesday, 09 November 2011
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News - Customer InsightWednesday, 26 October 2011Coke is top as luxury brands make a comeback
Results of Interbrand Global Brands Survey
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News - Customer InsightMonday, 17 October 2011Hyundai takes lead in brand loyalty
US customers favourite car brands
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News - Customer InsightTuesday, 17 January 2012Luxury car makers lose out in customer survey
Mainstream brands perform best
Read more ...
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News - Customer InsightMonday, 16 January 2012Customers ‘willing to pay’ for digital bank services
Nearly two thirds will pay for social media alerts and e-wallets for loyalty cards
Read more ...
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News - Customer InsightWednesday, 21 December 2011US customer satisfaction falls
Heinz comes top but few companies improve in new rankings index
Read more ...
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News - Customer InsightThursday, 15 December 2011The Top 10 customer loyalty trends for 2012
Think tank says engagement and retention remain top challenges
Read more ...
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News - Customer InsightTuesday, 13 December 2011Ten most common online shopping gripes
Christmas shoppers said waiting in for multiple deliveries and the frustration of chasing missing parts were some of the most annoying downsides to gift-hunting online as the number of people spending on the internet soared in the countdown to Christmas.
Read more ...
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News - Customer InsightMonday, 05 December 201140% resistant to loyalty offers via their phone
Results of new Ipsos MORI/The Logic Group survey
Read more ...
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News - Customer InsightFriday, 25 November 2011Apple leads in mobile loyalty
Results of global survey
Read more ...
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News - Customer InsightWednesday, 09 November 2011
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News - Customer InsightWednesday, 26 October 2011Coke is top as luxury brands make a comeback
Results of Interbrand Global Brands Survey
Read more ...
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News - Customer InsightMonday, 17 October 2011Hyundai takes lead in brand loyalty
US customers favourite car brands
Read more ...
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News - Customer InsightThursday, 06 October 2011Generation Y ‘will reshape customer loyalty’
Millennials are skeptical about location-based marketing offers
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News - Customer InsightWednesday, 05 October 2011Successful customer relationships depend on channel engagement
Report highlights multichannel preferences between consumers
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News - Customer InsightFriday, 30 September 2011Promotional merchandise delivers 'equal or higher' ROI than any other advertising
Results of independent survey revealed
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News - Customer InsightMonday, 19 September 2011Brand loyalty shows further decline
Survey assesses top 100 CPG categories
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News - Customer InsightTuesday, 13 September 2011Loyalty leaders for 2012 named
Beauty beats technology, while retail makes strong showing
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News - Customer InsightThursday, 08 September 2011Brand loyalty in trouble in US
Blow for consumer goods providers
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News - Customer InsightTuesday, 06 September 2011How consumers behave in the ‘age of austerity’
Money can buy you quite a bit of happiness, finds Mintel report
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News - Customer InsightThursday, 18 August 2011Brits keen on ‘spur of the moment’ m-payment purchases
Survey examines mobile payment perceptions
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News - Customer InsightTuesday, 16 August 2011Rewards to attract customers in austere times
Results of survey into consumer desires from brands in recession
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News - Customer InsightMonday, 08 August 2011Shoppers still prefer high street to web
Bricks and mortar still important in multi-channel world, finds report
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