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Welcome to Loyalty MagazineLoyalty Magazine reports on customer retention,loyalty schemes, rewards, affinity, CRM, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and electronic commerce. |
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Wednesday, 28 July 2010Cashback website gives shares for internet purchases A new cashback website gives users rebates on their purchases at over 1,000 online retailers, in addition to shares in its business.
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New research shows the most buoyant markets for retailer cards
Brazil tops the charts for the highest number of retailers with their own payments card. The most significant potential exists to develop retailer payment cards in India, Russia and Vietnam.
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News - E-LoyaltyMonday, 12 July 2010New rankings for “e-readiness” show digital priorities of world’s economies With e-loyalty of such vital importance to modern economies, we take a look at which countries have the most (and least) advanced digital economies
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News - E-LoyaltyFriday, 02 July 2010The secret to customer satisfaction online Customer review facility tops UK consumer wish-list of social media tools
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News - E-LoyaltyThursday, 03 June 2010Disney launches social media payment system Purchaser can invite friends to follow suit and buy tickets
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News - E-LoyaltyWednesday, 12 May 2010Network launches Facebook World Cup match planner Social media extension aims to enhance football fans’ tournament experience
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News - E-LoyaltyFriday, 07 May 2010Couponstar launches shopping research website A website designed to influence the in-store purchasing behaviour of consumers, has been launched by UK interactive coupon provider Couponstar.
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News - E-LoyaltyWednesday, 05 May 2010Site offers shoppers points for online gaming A new website is being tested that rewards its members with virtual currency for use in online games when they shop at big-brand retailers or conduct a number of other marketing actions.
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News - E-LoyaltyTuesday, 20 April 2010Social media users likely to act on brand referrals Facebook friends very influential, finds survey
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News - E-LoyaltyThursday, 08 April 2010Sega starts online rewards Sega Games is launching a VIP rewards programme for its online players.
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News - E-LoyaltyTuesday, 06 April 2010Bank nets 2 million Facebook fans with charity giveaway Two million people have become Facebook Fans of a US bank's Community Giving initiative in order to vote on how a total of US$5m in donations should be donated to different charities.
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News - E-LoyaltyMonday, 15 March 2010Comparison sites gaining favour over professional financial advice People in the UK are increasingly turning away from professional advice on financial products in favour of comparison websites, according to a survey by YouGov.
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News - E-LoyaltyMonday, 12 July 2010New rankings for “e-readiness” show digital priorities of world’s economies With e-loyalty of such vital importance to modern economies, we take a look at which countries have the most (and least) advanced digital economies
Read more ...
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News - E-LoyaltyFriday, 02 July 2010The secret to customer satisfaction online Customer review facility tops UK consumer wish-list of social media tools
Read more ...
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News - E-LoyaltyThursday, 03 June 2010Disney launches social media payment system Purchaser can invite friends to follow suit and buy tickets
Read more ...
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News - E-LoyaltyWednesday, 12 May 2010Network launches Facebook World Cup match planner Social media extension aims to enhance football fans’ tournament experience
Read more ...
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News - E-LoyaltyFriday, 07 May 2010Couponstar launches shopping research website A website designed to influence the in-store purchasing behaviour of consumers, has been launched by UK interactive coupon provider Couponstar.
Read more ...
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News - E-LoyaltyWednesday, 05 May 2010Site offers shoppers points for online gaming A new website is being tested that rewards its members with virtual currency for use in online games when they shop at big-brand retailers or conduct a number of other marketing actions.
Read more ...
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News - E-LoyaltyTuesday, 20 April 2010Social media users likely to act on brand referrals Facebook friends very influential, finds survey
Read more ...
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News - E-LoyaltyThursday, 08 April 2010Sega starts online rewards Sega Games is launching a VIP rewards programme for its online players.
Read more ...
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News - E-LoyaltyTuesday, 06 April 2010Bank nets 2 million Facebook fans with charity giveaway Two million people have become Facebook Fans of a US bank's Community Giving initiative in order to vote on how a total of US$5m in donations should be donated to different charities.
Read more ...
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News - E-LoyaltyMonday, 15 March 2010Comparison sites gaining favour over professional financial advice People in the UK are increasingly turning away from professional advice on financial products in favour of comparison websites, according to a survey by YouGov.
Read more ...
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News - E-LoyaltyMonday, 22 February 2010Banks must develop social media strategies Need to improve customer experience and build trust
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News - E-LoyaltyThursday, 28 January 2010Facebook achieves ‘technological lock-in’ of its users Facebook has reportedly become such a dominant force in the world of social networking sites, that many users stay loyal to it despite strong competition from popular websites such as MySpace and Twitter.
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News - E-LoyaltyTuesday, 19 January 2010Blippy.Com launches after US$1.6m funding round Much-hyped service will combine Twitter-style posts with details of users’ card purchases online
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News - E-LoyaltyTuesday, 05 January 2010Maximiles launches cashback scheme Dutch e-loyalty programme operator Maximiles is launching an online cashback discount programme for all MasterCard customers.
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News - E-LoyaltyTuesday, 22 December 2009The power of the internet: Twitter campaign rigs Christmas number 1; YouTube Most Watched surprises Anyone who disputes the power of social media should ponder a couple of end of year stories making the headlines this week.
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News - E-LoyaltyFriday, 18 December 2009New website changes web paradigm - yet again It's called Wotzer.com, and it is being described as ‘a groundbreaking music community model that introduces a distinctive merger between social network and music sharing platforms’.
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News - E-LoyaltyWednesday, 09 December 2009Wired for Thought by Jeffrey Stibel - Book Review It’s difficult to know where to start in order to review “Wired for Thought” by Jeffrey Stibel. It’s not that this is a difficult book – I read it in one sitting, and thoroughly enjoyed the exercise – I am just hesitating about explaining his theory.
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News - E-LoyaltyWednesday, 02 December 2009Email upgrade offer sent to wrong members Airline mistakenly sends upgrade offer to over one million members on Friday 13th.
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News - E-LoyaltyWednesday, 02 December 2009Six in ten consumers use financial price comparison sites They are a relatively new phenomenon, yet new research from finds price comparison sites are now the number one port of call for insurance consumers.
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News - E-LoyaltyTuesday, 01 December 2009AC Milan targets global supporters Italian football club launches new membership programme for its 23 million strong global supporter base.
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