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Welcome to Loyalty MagazineLoyalty Magazine reports on customer retention,loyalty schemes, rewards, affinity, CRM, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and electronic commerce. |
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Monday, 29 October 2012"Earth-friendly" eGift card from The Body Shop The Body Shop has launched what it tags an "earth-friendly" eGift Card service.
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Winners of The Loyalty Awards 2013 announced
Outstanding industry achievements recognised at glittering international awards event
Turkcell and Sir Keith Mills among the big winners
Full list of who won whatRead more ...
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News - Green LoyaltyWednesday, 26 September 2012Reward scheme for renewable energy industry Programme planned for UK, Germany, Netherlands, Italy and US
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News - Green LoyaltyFriday, 13 July 2012RSPB introduces “help nature” loyalty card Bonus of 100 points with registration
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News - Green LoyaltyThursday, 24 May 2012BA environmental cards for employees British Airways (BA) is to introduce a car discount scheme and new dedicated reward website for its 38,000 employees, and switch provider of the company car scheme for its 200 senior staff.
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News - Green LoyaltyMonday, 14 May 2012Sainsbury's tops sustainability chart The FTSE4Good Index has placed Sainsbury's at the top of their sustainability table for the retail sector, giving the supermarket chain a score of 4.4 out of five, against a global sector average of 2.43.
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News - Green LoyaltyFriday, 16 March 2012Recyclebank offers walking reward points Greenest routes earn rewards
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News - Green LoyaltyTuesday, 18 October 2011Rewards for bikers and walkers in London Scheme to incentivise greener travel
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News - Green LoyaltyMonday, 01 August 2011Coffee rewards for commuters who switch to bikes Innovative scheme in New Zealand
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News - Green LoyaltyTuesday, 19 April 2011Procter & Gamble to reward customers for recycling Points also awarded for energy saving and reducing water use
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News - Green LoyaltyFriday, 08 April 2011Fake green claims do not pay, finds report Nearly three-quarters of US consumers say they would punish a company for making misleading claims about the ‘green-ness” of their products in advertising campaigns, according to analysis from cause-related marketing company Cone.
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News - Green LoyaltyTuesday, 22 March 2011Commit to climate action or risk failure, brands told · 61% said they would be more likely to buy from a company with a good reputation for reducing its impact on climate change · But only 7% of the public believe company claims of action on climate change · Social media increasingly used to compare brands
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News - Green LoyaltyWednesday, 26 September 2012Reward scheme for renewable energy industry Programme planned for UK, Germany, Netherlands, Italy and US
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News - Green LoyaltyFriday, 13 July 2012RSPB introduces “help nature” loyalty card Bonus of 100 points with registration
Read more ...
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News - Green LoyaltyThursday, 24 May 2012BA environmental cards for employees British Airways (BA) is to introduce a car discount scheme and new dedicated reward website for its 38,000 employees, and switch provider of the company car scheme for its 200 senior staff.
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News - Green LoyaltyMonday, 14 May 2012Sainsbury's tops sustainability chart The FTSE4Good Index has placed Sainsbury's at the top of their sustainability table for the retail sector, giving the supermarket chain a score of 4.4 out of five, against a global sector average of 2.43.
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News - Green LoyaltyFriday, 16 March 2012Recyclebank offers walking reward points Greenest routes earn rewards
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News - Green LoyaltyTuesday, 18 October 2011Rewards for bikers and walkers in London Scheme to incentivise greener travel
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News - Green LoyaltyMonday, 01 August 2011Coffee rewards for commuters who switch to bikes Innovative scheme in New Zealand
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News - Green LoyaltyTuesday, 19 April 2011Procter & Gamble to reward customers for recycling Points also awarded for energy saving and reducing water use
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News - Green LoyaltyFriday, 08 April 2011Fake green claims do not pay, finds report Nearly three-quarters of US consumers say they would punish a company for making misleading claims about the ‘green-ness” of their products in advertising campaigns, according to analysis from cause-related marketing company Cone.
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News - Green LoyaltyTuesday, 22 March 2011Commit to climate action or risk failure, brands told · 61% said they would be more likely to buy from a company with a good reputation for reducing its impact on climate change · But only 7% of the public believe company claims of action on climate change · Social media increasingly used to compare brands
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News - Green LoyaltyTuesday, 22 March 2011Pepsi launches bottle made from entirely from plants Brand bids to assert green credentials in increasingly competitive market
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News - Green LoyaltyTuesday, 22 February 2011100,000 biodegradable cards supplied for rewards scheme Manufacturer aims to have 50% of business converted to bio by 2016
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News - Green LoyaltyWednesday, 09 February 2011Sainsbury’s adds solar panels to weekly shop Launch with new Nectar partner British Gas
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News - Green LoyaltyThursday, 20 January 2011Loyalty card is biodegradable Product that will decompose in three years used in Denmark's biggest rewards scheme
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News - Green LoyaltyThursday, 13 January 2011South Korea promotes ‘green’ credit card payments The South Korean government is planning a credit card programme that rewards spending on items carrying a small carbon footprint.
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News - Green LoyaltyThursday, 16 September 2010British Gas relaunches Generation Green programme for schools Children’s loyalty scheme to underpin initiative
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News - Green LoyaltyFriday, 20 August 2010Green loyalty scheme to be launched across UK A national sustainable loyalty scheme is to be launched in the UK, offering customers reward points for making green purchasing choices.
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News - Green LoyaltyMonday, 19 July 2010Air Miles enhances green offering GreenSaver, Canada’s longest established not-for-profit organization dedicated to energy efficiency, has announced an exclusive partnership with Canada’s Air Miles reward programme.
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News - Green LoyaltyTuesday, 08 June 2010Energy loyalty scheme offers rewards to use less Citizens Utility Board (CUB), an Illinois, US energy company is to expand a pilot program that rewards users for documented reductions in their energy usage.
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News - Green LoyaltyTuesday, 08 June 2010Carbon offset program for hotel guests Coast Hotels & Resorts has launched a programme so that guests staying at any of the Canadian chain’s 17 participating properties can voluntarily offset harmful greenhouse gas emissions from their hotel stay by purchasing carbon credits in eco-friendly projects.
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