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Welcome to Loyalty MagazineLoyalty Magazine reports on customer retention,loyalty schemes, rewards, affinity, CRM, call centre issues, direct and viral marketing, mobile and internet channels for both B2B and B2C enterprises. It covers all global markets and business sectors, including retail, financial services, travel and hotels, telecoms and electronic commerce. |
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Tuesday, 31 January 2012Comment: Out of touch Target like King Canute Target, the giant US retailer, has embarked on an interesting strategy to counter the practice of what it calls “showrooming”. Read more ...
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Loyalty schemes will be directly affected by EU data reforms
Countries in the EU are currently working on their responses to the complex policy proposals suggested for the handling and storage of personal data. The legislative changes currently underway are of critical importance to the loyalty sector. Jeremy Henderson-Ross, legal director and general counsel – EMEA for Aimia suggests companies should play an active part in the discussions. Read more ...
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News - Retail LoyaltyThursday, 19 January 2012Declining US superstores turn to social media to reverse trend Wal-Mart Stores and Sears Holdings Corp. are suffering uncomfortable media comparisons. Both are grandfathers of the retail sector, both have historically been giants and innovators. And now both are squirming due to declining revenues and a lack of concentration on where the customer buck is going.
Read more ...
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News - Retail LoyaltyWednesday, 18 January 2012Metro approach as luxury retailer goes north Harvey Nichols, the upmarket department store beloved of Sloanes and absolutely fab people, is making a strategic move that positions it with supermarkets.
Read more ...
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News - Retail LoyaltyWednesday, 18 January 2012House of Fraser starts mystery shopper scheme Programme to measure customer experience
Read more ...
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News - Retail LoyaltyWednesday, 11 January 2012Dutch supermarket makes personalized offers Data used to make offers every four weeks
Read more ...
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News - Retail LoyaltyWednesday, 11 January 2012Starbucks under fire over rewards launch Retailer’s Facebook page inundated with complaints
Read more ...
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News - Retail LoyaltyThursday, 05 January 2012Starbucks launches UK scheme iPhone app to manage cards
Read more ...
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News - Retail LoyaltyTuesday, 20 December 2011Baristas scheme rolls out across US The Baristas Coffee Company is rolling out a rewards scheme across the US.
Read more ...
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News - Retail LoyaltyMonday, 12 December 2011Boots to start personalised offers Change of Advantage Card POS strategy
Read more ...
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News - Retail LoyaltyWednesday, 07 December 2011Comment Supermarket pricing: A need for clarity, honesty and trust This week’s BBC Panorama “expose” of dubious special offers by the major UK supermarkets has highlighted the need for the Big Four to provide honesty and clarity in their price offering to customers.
Read more ...
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News - Retail LoyaltyWednesday, 30 November 2011Turkish retailer moves loyalty to the POS Bid to improve tracking of customer behaviour
Read more ...
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News - Retail LoyaltyThursday, 19 January 2012Declining US superstores turn to social media to reverse trend Wal-Mart Stores and Sears Holdings Corp. are suffering uncomfortable media comparisons. Both are grandfathers of the retail sector, both have historically been giants and innovators. And now both are squirming due to declining revenues and a lack of concentration on where the customer buck is going.
Read more ...
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News - Retail LoyaltyWednesday, 18 January 2012Metro approach as luxury retailer goes north Harvey Nichols, the upmarket department store beloved of Sloanes and absolutely fab people, is making a strategic move that positions it with supermarkets.
Read more ...
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News - Retail LoyaltyWednesday, 18 January 2012House of Fraser starts mystery shopper scheme Programme to measure customer experience
Read more ...
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News - Retail LoyaltyWednesday, 11 January 2012Dutch supermarket makes personalized offers Data used to make offers every four weeks
Read more ...
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News - Retail LoyaltyWednesday, 11 January 2012Starbucks under fire over rewards launch Retailer’s Facebook page inundated with complaints
Read more ...
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News - Retail LoyaltyThursday, 05 January 2012Starbucks launches UK scheme iPhone app to manage cards
Read more ...
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News - Retail LoyaltyTuesday, 20 December 2011Baristas scheme rolls out across US The Baristas Coffee Company is rolling out a rewards scheme across the US.
Read more ...
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News - Retail LoyaltyMonday, 12 December 2011Boots to start personalised offers Change of Advantage Card POS strategy
Read more ...
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News - Retail LoyaltyWednesday, 07 December 2011Comment Supermarket pricing: A need for clarity, honesty and trust This week’s BBC Panorama “expose” of dubious special offers by the major UK supermarkets has highlighted the need for the Big Four to provide honesty and clarity in their price offering to customers.
Read more ...
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News - Retail LoyaltyWednesday, 30 November 2011Turkish retailer moves loyalty to the POS Bid to improve tracking of customer behaviour
Read more ...
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News - Retail LoyaltyThursday, 06 October 2011Steve Jobs legacy to customer loyalty Apple guru Steve Jobs, who died yesterday, had a huge influence on customer loyalty in addition to the technology advances that he was famous for.
Read more ...
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News - Retail LoyaltyThursday, 29 September 2011House of Fraser analyses cross-channel customer experience House of Fraser is working with a customer analytics company to measure and analyse the customer experience in its stores, on its website, and with its call centre.
Read more ...
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News - Retail LoyaltyMonday, 26 September 2011Consumers are angry - and no-one is listening I’ve just come back from the BrandLoyalty conference in Bonn, that hosted more than 250 top retailers from around the world and my brain is resonating with two very clear messages.
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News - Retail LoyaltyFriday, 23 September 2011Tesco cuts back on rewards Bid to compete with rivals on price
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News - Retail LoyaltyThursday, 01 September 2011Focus on Japan: Tesco admits defeat and quits Japan Japanese loyalty to existing suppliers too strong to change
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News - Retail LoyaltyTuesday, 30 August 2011Ikea starts US rewards scheme Cards issued instantly on registration
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News - Retail LoyaltyWednesday, 10 August 2011Russian grocer rolls out new loyalty offering System aims to increase retention and spend
Read more ...
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News - Retail LoyaltyMonday, 08 August 2011Nintendo rewards early adopters Free games for virtual console buyers
Read more ...
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News - Retail LoyaltyFriday, 29 July 2011Aeropostale launches multi-channel rewards scheme US children’s fashion retailer P.S. from Aeropostale has launched a multi-channel rewards programme.
Read more ...
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News - Retail LoyaltyWednesday, 27 July 2011Bookseller Borders goes out of business Reward discounts to be honoured until August 5
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