Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
We will have to wait a few more weeks before the full details of the new Virgin Red Points loyalty programme are announced, but Loyalty Magazine bagged the opportunity of an interview with … Read Full Article about More news on the new Virgin Points launch
Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by date.
Virgin Points … Read Full Article about Virgin finally launches group loyalty, and promises never to expire
The latest airline to use its loyalty programme as a survival tool is Delta Air Lines which has turned its SkyMiles frequent flyer programme into a … Read Full Article about Delta opens its books as it separates its loyalty programme
‘Some brands delivered in 2020 and some didn’t’ is one of the conclusions of the 2020 Loyalty Leaders List. … Read Full Article about Who showed up and who delivered when needed most?
The … Read Full Article about Saudi Arabian Airlines selects partner for loyalty programme
So they want us to go back to work in crowded trains, to negotiate busy streets and to spend our days in multiple occupancy tower blocks, where offices have to be accessed by squashed lifts and where people are seated … Read Full Article about Don’t ask us to go back
Button, the mobile commerce technology company, used by a range of companies including Groupon … Read Full Article about AI assistant used by Groupon partners to offer rewards programme
Sportsbet.io, the cryptocurrency sportsbook that uses Bitcoin as its currency, has launched a new loyalty programme to “respond to the growing desire for a sense of community in sports betting”.
Moving away … Read Full Article about Crypto gaming firm launches loyalty to engender a community spirit
"The only cardio taking place is on the screen"
While governments are trying to keep us fit and active during Covid-19 lockdowns, South African Multichoice has launched a loyalty programme that rewards … Read Full Article about New programme rewards members for watching TV
We all enjoyed the virtual Loyalty Magazine Awards last June, even though they were held in our sitting rooms, but that seems … Read Full Article about Believe it or not, some events are still taking place
Since the onset of COVID-19, consumers have embraced convenience stores with a rigor unseen in the past. As retail experienced massive closures, shutdowns, and … Read Full Article about C-store study goes global in year of Covid
Social media is buzzing with ire against IHG for making a US$5 surcharge on customers for extra Covid-19 cleaning. The person charged said it had happened at a Holiday Inn … Read Full Article about Shame on you IHG!
Taking a four-pronged approach
The Great Lockdown came into effect across the world in March 2020, following the global COVID-19 pandemic, writes Kanupriya Lal.
The magnitude and speed of collapse … Read Full Article about Emotional pathways to customer loyalty in a pandemic world
"Customer loyalty" has taken on new meaning in the wake of the new normal. At a time when consumers are more willing to switch brands or try alternatives, how can brands ensure customer satisfaction, retention, and … Read Full Article about New white paper from Comarch
Loyalty programmes operating in financial services have … Read Full Article about CASE STUDY: Eco aspirations and plans to be a facilitator of dreams
Over the past few years, we have been wondering about the health of the loyalty sector. Was it dying or was it undergoing a profound change? … Read Full Article about C-19 brought loyalty back to life
We will have to wait a few more weeks before the full details of the new Virgin Red Points loyalty programme are announced, but Loyalty Magazine bagged the opportunity of an interview with Charlotte Sjoberg, corporate … Read Full Article about More news on the new Virgin Points launch
Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by date.
Virgin Points … Read Full Article about Virgin finally launches group loyalty, and promises never to expire
We all enjoyed the virtual Loyalty Magazine Awards last June, even though they were held in our sitting rooms, but that seems … Read Full Article about Believe it or not, some events are still taking place
The latest airline to use its loyalty programme as a survival tool is Delta Air Lines which has turned its SkyMiles frequent flyer programme into a … Read Full Article about Delta opens its books as it separates its loyalty programme
‘Some brands delivered in 2020 and some didn’t’ is one of the conclusions of the 2020 Loyalty Leaders List. … Read Full Article about Who showed up and who delivered when needed most?
Since the onset of COVID-19, consumers have embraced convenience stores with a rigor unseen in the past. As retail experienced massive closures, shutdowns, and … Read Full Article about C-store study goes global in year of Covid
Social media is buzzing with ire against IHG for making a US$5 surcharge on customers for extra Covid-19 cleaning. The person charged said it had happened at a Holiday Inn … Read Full Article about Shame on you IHG!
The … Read Full Article about Saudi Arabian Airlines selects partner for loyalty programme
So they want us to go back to work in crowded trains, to negotiate busy streets and to spend our days in multiple occupancy tower blocks, where offices have to be accessed by squashed lifts and where people are seated … Read Full Article about Don’t ask us to go back
Button, the mobile commerce technology company, used by a range of companies including Groupon … Read Full Article about AI assistant used by Groupon partners to offer rewards programme
Sportsbet.io, the cryptocurrency sportsbook that uses Bitcoin as its currency, has launched a new loyalty programme to “respond to the growing desire for a sense of community in sports betting”.
Moving away … Read Full Article about Crypto gaming firm launches loyalty to engender a community spirit
"The only cardio taking place is on the screen"
While governments are trying to keep us fit and active during Covid-19 lockdowns, South African Multichoice has launched a loyalty programme that rewards … Read Full Article about New programme rewards members for watching TV
Oh My! The UK grocery business has woken from its complacency to view the cuckoos in the nest.
All had been quiet on the UK loyalty front for longer than is seemly. Until that is, Lidl decided to expand its … Read Full Article about UK food business heats up as cuckoos enter nest
Taking a four-pronged approach
The Great Lockdown came into effect across the world in March 2020, following the global COVID-19 pandemic, writes Kanupriya Lal.
The magnitude and speed of collapse … Read Full Article about Emotional pathways to customer loyalty in a pandemic world
"Customer loyalty" has taken on new meaning in the wake of the new normal. At a time when consumers are more willing to switch brands or try alternatives, how can brands ensure customer satisfaction, retention, and … Read Full Article about New white paper from Comarch
The reluctance of people to touch money is fast-forwarding the trend towards payments and loyalty residing together on a mobile app. An example of how this can be developed going forward is Farmer Boys, a US fast casual … Read Full Article about Pandemic speeds move to payments and loyalty apps
Mobilize provides data-rich services to … Read Full Article about Trust Payments buys mobile loyalty platform Mobilize Systems
A huge well done to Turner Prize winner Martin Creed for his uplifting new piece recently unveiled in the grounds of the atmospheric Braemar Castle in … Read Full Article about Everything is going to be alright
Next steps may lead to a coalition programme
Those working in blockchain loyalty have appeared to go a little quiet of late, but it seems they have been beavering away in the background.
A successful … Read Full Article about Successful pilot for blockchain loyalty
A coalition loyalty programme has been launched in Hong Kong that connects over ten brands, 2,000 stores and a bank.
While the “one … Read Full Article about Loyalty programme connects over 10 brands and 2,000 stores
