Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
If you go to bed dreaming of thinking up the ultimate loyalty program that is not only an award winner but also loved and revered by … Read Full Article about CASE STUDY: Supporting customers to live the dream
Mexican low-cost Airline Viva Aerobus has launched a new loyalty programme called Doters, which has some interesting points earning relationships with other transport companies.
The … Read Full Article about Mexican airline launches Doters
Reusable packaging is now the most important green factor for UK shoppers, and there is no reason to believe it is any … Read Full Article about Sustainable business: Consumers most concerned about packaging
“I want to be alone” has been a plea for decades rom celebrities sick of being in the public eye. Now apparently, it is also on the wishlist of ordinary holidaymakers.
According to a new survey, we don’t … Read Full Article about Just leave me alone to reboot
General Mills, the global FMCG (CPG) conglomerate that sells a vast range of breakfast cereals, snack foods and other supermarket products, has … Read Full Article about General Mills launches first consumer loyalty program
It is hard NOT to focus on the problems that people are facing across the world from rising energy costs, food cost inflation and stagnating incomes. Not to … Read Full Article about Starbucks promises to improve customer and employee experiences
Klarna, the Swedish fintech company that has recently focussed heavily on a rewards strategy, has confirmed it has closed … Read Full Article about Klarna fundraising knocks 85% off value
Researchers in China claimed they have developed "mind-reading" AI, multiple outlets have reported.
In a now-deleted video, … Read Full Article about Researchers in China say their ‘mind-reading’ AI can measure loyalty to the Communist Party
KFC has confirmed that it will be the latest brand to move on from savings stamps.
The fast food giant has confirmed that its Colonel’s Club loyalty scheme which allows customers to get free food and drinks will be scrapped this month, to be … Read Full Article about KFC Colonel’s Club scrapped in major shake-up to loyalty scheme
A flurry of activity is happening in the … Read Full Article about Airline loyalty in the firing line
The cost of living … Read Full Article about Surprising behaviour triggered by cost of living crisis
The launch by giant conglomerate Tata of its Neu … Read Full Article about Tata Neu launch creates ‘super’ discussion
As online shopping has increased in … Read Full Article about Rising number of customer complaints need addressing with transparency
Klarna's new rewards programme worth watching – article by Gabi Kool, Chief Commercial Officer at … Read Full Article about Focus on payments loyalty:
A new report focusing on US consumer travel … Read Full Article about Significant gap in travel reward expectations and delivery
Customer loyalty and marketing are changing in front of our eyes, but the changes aren’t exactly universal. Antavo, an enterprise loyalty technology provider, has some insight to share on customer loyalty in three key … Read Full Article about How customer loyalty trends stand apart in Europe, North America and APAC – new reports
If you go to bed dreaming of thinking up the ultimate loyalty program that is not only an award winner … Read Full Article about CASE STUDY: Supporting customers to live the dream
The Queen, the epitomy of loyalty both given and received, has sadly died. Loved, admired, respected and revered. Queen Elizabeth was there always, for her people, her country and for the Commonwealth, and we thank … Read Full Article about Her Royal Highness, HM Queen Elizabeth
A flurry of activity is happening in the travel industry as the sleeping giant awakes from its covid induced pause. At the same time, … Read Full Article about Airline loyalty in the firing line
Mexican low-cost Airline Viva Aerobus has launched a new loyalty programme called Doters, which has some interesting points earning relationships with other … Read Full Article about Mexican airline launches Doters
The cost of living crisis is impacting both businesses and consumers but interesting data beginning to emerge is … Read Full Article about Surprising behaviour triggered by cost of living crisis
The launch by giant conglomerate Tata of its Neu super app has created much discussion as to what approach will be best to dominate the … Read Full Article about Tata Neu launch creates ‘super’ discussion
Reusable packaging is now the most important green factor for UK shoppers, and there … Read Full Article about Sustainable business: Consumers most concerned about packaging
“I want to be alone” has been a plea for decades rom celebrities sick of being in the public eye. Now apparently, it is also on the wishlist of ordinary … Read Full Article about Just leave me alone to reboot
As online shopping has increased in popularity over the past couple of years, so too have customer service complaints. With rising … Read Full Article about Rising number of customer complaints need addressing with transparency
General Mills, the global FMCG (CPG) conglomerate that sells a vast range of breakfast cereals, snack foods and … Read Full Article about General Mills launches first consumer loyalty program
It is hard NOT to focus on the problems that people are facing across the world from rising energy costs, food cost … Read Full Article about Starbucks promises to improve customer and employee experiences
Klarna's new rewards programme worth watching – article by Gabi Kool, Chief Commercial Officer at Loylogic
It’s an exciting period for those of us working in the loyalty industry, as increasing … Read Full Article about Focus on payments loyalty:
Klarna, the Swedish fintech company that has recently focussed heavily on a rewards … Read Full Article about Klarna fundraising knocks 85% off value
Researchers in China claimed they have developed "mind-reading" AI, multiple outlets have … Read Full Article about Researchers in China say their ‘mind-reading’ AI can measure loyalty to the Communist Party
More than four in five marketers (82.8%) reporting that at least 20% of their … Read Full Article about Great resignation causes problem for marketers – apart from those with loyalty programmes
KFC has confirmed that it will be the latest brand to move on from savings stamps.
The fast food giant has confirmed that its Colonel’s Club loyalty scheme which allows customers to get free food and drinks … Read Full Article about KFC Colonel’s Club scrapped in major shake-up to loyalty scheme
Starbucks is upgrading its payment methods to enable customers in the UK to collect Stars even when they don’t pay with the Starbucks Card.
New and existing Starbucks® Rewards members will be able … Read Full Article about Starbucks makes the paying easier
A new report focusing on US consumer travel is reporting a significant gap between what customers expect from their rewards and what … Read Full Article about Significant gap in travel reward expectations and delivery
Last of the superstores to embrace to loyalty
After an eight month trial, Asda is finally ready to roll-out its long awaited ‘Asda Rewards’ loyalty app.
It will first be presented to … Read Full Article about Asda on a mission in Wales
George Wilson, Head of Product, EMEA, Global Merchant Loyalty at SessionM, a Mastercard company, helped judge this year’s International Loyalty Awards submissions. Here’s what he learned.
How do you … Read Full Article about What the International Loyalty Awards tell us about the state of loyalty
