Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
For as long as I have been writing for Loyalty Magazine, people have told me that technology issues are a problem for their company, with vulnerabilities in outdated systems, the complexity of changing anything – the skyscraper built on a bungalow scenario - of old technology getting add-ons rather than a … Read Full Article about This might be a technology story, but it affects YOU!
Many behaviours have changed in the last months, but it is impressive just how many of us have tried totally new methods of ordering and delivery. Most … Read Full Article about Consumer trust crucial to convenience purchasing behaviours
National Bank of Oman (NBO), the Sultanate’s first local bank, and one of its largest, is to use Loylogic’s PointsHub and PointsPay solutions for the Nuqati Rewards program.
Nuqati Rewards claims to be the … Read Full Article about Loylogic celebrates partnership with National Bank of Oman
Travel marketplace Skyscanner has appointed Clive Peoples, former customer marketing leader at eBay and Expedia, as SVP of Marketing.
Peoples, who will be based out of the company’s London office, reports … Read Full Article about Peoples added to Skyscanner roster
American Express and ICICI Investments Strategic Fund have sold PAYBACK India to payments provider BharatPe.
The transaction price, thought to be in the region of US$30m, but unconfirmed, enables … Read Full Article about PAYBACK India changes hands in significant industry move
A recent study by YouGovsuggests that physical retail still rules with 86% of shoppers worldwide, and that while … Read Full Article about Physical retail still rules – study
We may be shoppers; we are also part of the global workforce, and the pandemic has caused a huge strain on us in this … Read Full Article about How we have changed as workers
Ever since the report from Alliance Data and Euromonitor that a global surge of brand investments in loyalty and rewards worth A$387 billion is taking place globally in 2020, … Read Full Article about Bank loyalty programs coming soon to a place near you
The Information Commissioner’s Office (ICO) has fined American Express Services Europe Limited (Amex) £90,000 for … Read Full Article about Amex fined for sending four million unlawful emails
The publishing of an article by Vogue (Vogue Business) on the importance of customer loyalty, deserves a collective group sigh of … Read Full Article about Luxury business discovers importance of customer loyalty
An estimated 81% of the US population have at least one subscription – to essential items, fitness and wellbeing, … Read Full Article about Blue to make tweeting less dangerous
Time for a home truth: Quite often you need to run to stay in the same place! … Read Full Article about Curating programs to keep them relevant
Disruption is the lifeblood of our world: how we progress, learn, grow, evolve, sustain, survive. The opportunities to create value are growing – as are the existential threats to business. But just because … Read Full Article about Disrupted or a disruptor: Don’t think you are safe
We liked the new book from Philip Shelper and his team so wanted to know more: Why did he want to write it? What learnings made the biggest impression? How has COVID-19 impacted on loyalty programmes? How is life in sunny … Read Full Article about The loyalty future In a post pandemic world
New figures from the Data and Marketing Association (DMA) reveal 37% of UK consumers now … Read Full Article about How to make subscription models work
The loyalty business is often described as a niche vertical, that is relatively self-contained. That may be the case in terms of the people who have devoted their … Read Full Article about A complex and diverse but niche business explained
Many behaviours have changed in the last months, but it is impressive just how many of us have tried totally new methods of ordering and delivery. Most … Read Full Article about Consumer trust crucial to convenience purchasing behaviours
For as long as I have been writing for Loyalty Magazine, people have told me that technology issues are a problem for their company, … Read Full Article about This might be a technology story, but it affects YOU!
National Bank of Oman (NBO), the Sultanate’s first local bank, and one of its largest, is to use Loylogic’s PointsHub and PointsPay solutions for the Nuqati Rewards program.
Nuqati Rewards claims to be the … Read Full Article about Loylogic celebrates partnership with National Bank of Oman
Travel marketplace Skyscanner has appointed Clive Peoples, former customer marketing leader at eBay and Expedia, as SVP of Marketing.
Peoples, who will be based out of the company’s London office, reports … Read Full Article about Peoples added to Skyscanner roster
American Express and ICICI Investments Strategic Fund have sold PAYBACK India to payments provider BharatPe.
The transaction price, thought to be in the region of US$30m, but unconfirmed, enables … Read Full Article about PAYBACK India changes hands in significant industry move
The publishing of an article by Vogue (Vogue Business) on the importance of customer loyalty, deserves a collective group sigh of … Read Full Article about Luxury business discovers importance of customer loyalty
An estimated 81% of the US population have at least one subscription – to essential items, fitness and wellbeing, … Read Full Article about Blue to make tweeting less dangerous
A recent study by YouGovsuggests that physical retail still rules with 86% of shoppers worldwide, and that while … Read Full Article about Physical retail still rules – study
We may be shoppers; we are also part of the global workforce, and the pandemic has caused a huge strain on us in this … Read Full Article about How we have changed as workers
Time for a home truth: Quite often you need to run to stay in the same place! … Read Full Article about Curating programs to keep them relevant
Ever since the report from Alliance Data and Euromonitor that a global surge of brand investments in loyalty and rewards worth A$387 billion is taking place globally in 2020, … Read Full Article about Bank loyalty programs coming soon to a place near you
The Information Commissioner’s Office (ICO) has fined American Express Services Europe Limited (Amex) £90,000 for … Read Full Article about Amex fined for sending four million unlawful emails
Deutsche Telecom has launched an ad campaign with Saatchi&Saatchi, that urges Gen Z ‘if you have a passion, you have … Read Full Article about To access the passion in Gen Z, first comes understanding
Disruption is the lifeblood of our world: how we progress, learn, grow, evolve, sustain, survive. The opportunities to create value are growing – as are the existential threats to business. But just because … Read Full Article about Disrupted or a disruptor: Don’t think you are safe
Workers’ rights, environmental responsibility, and animal testing are the most important issues to consumers in … Read Full Article about Importance of brand ethics increases 32% since pandemic
Aveda, the plant based hair care brand, part of The Estee Lauder Companies is overhauling its loyalty program for the first time- in 20 … Read Full Article about Aveda overhauls program for first time
We liked the new book from Philip Shelper and his team so wanted to know more: Why did he want to write it? What learnings made the biggest impression? How has COVID-19 impacted on loyalty programmes? How is life in sunny … Read Full Article about The loyalty future In a post pandemic world
Coffee shops have been among the … Read Full Article about Onwards and upwards for Starbucks on back of rewards programe
New figures from the Data and Marketing Association (DMA) reveal 37% of UK consumers now … Read Full Article about How to make subscription models work
Loyalty Magazine feels it is time for some virtual escapism, so even if you don’t envisage going far this year, have a browse through some of the … Read Full Article about Travel programmes respond to need for escapism and sensual experiences
