Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
It has been a transformative year for customer loyalty, with many programmes revamping their offerings, and most companies looking … Read Full Article about Loyalty Magazine Awards 2020 now open!
Seven months after the … Read Full Article about New name announced for Jet Privilege FF programme
It has been a transformative year for customer loyalty, with many programmes revamping their offerings, and most companies looking … Read Full Article about Loyalty Magazine Awards 2020 now open!
Accor and Alibaba have signed a partnership to develop“digital applications and loyalty programs” by integrating Accor’s products and services within the Alibaba ecosystem. The deal will include membership of the Accor … Read Full Article about Accor deal with Alibaba focusses on distribution and loyalty
A new loyalty scheme will launch next summer to replace the purehmv programme beloved by customers of the music store before it fell into administration. In the … Read Full Article about HMV to get new loyalty
Alaska Airlines is slashing the frequent flyer miles that its travellers earn when flying on Australian flag carrier Qantas. Starting on January 1, 2020, passengers who fly on Qantas and credit frequent flyer miles to … Read Full Article about Alaska slashes Qantas benefits
Chile payments provider Transbank has formed an agreement with AEVI to enable omnichannel experiences for customers including loyalty rewards at retailers and restaurants inside the country.
Transbank will … Read Full Article about Chile Transbank to offer loyalty as part of omnichannel move
Uber has launched Uber Money as a series of mobile applications and credit products speed … Read Full Article about Uber Money to improve driver benefits & reward customer loyalty
The United Arab Emirates intends to promote loyalty, respect and patriotism of its citizens by rewarding good behaviour.
The plan, announced by UAE Deputy Prime Minister His Highness Sheikh Saif bin … Read Full Article about UAE to reward good behaviour with points
The ancillary industry is forecasted to hit $93bn worldwide. In the airline industry, the traditional heartland of ancillary … Read Full Article about Ancillary business growing in importance via loyalty programmes
The audience at The Loyalty Surgery were riveted to attention by a presentation by Mark Palmer, founder of Maverick Planet discussing how mobile and social were … Read Full Article about Mobile: Social Unpacking what holds loyalty back from what it could be
Loyalty has ‘got lost among the heavy discounting and the hundreds of daily promotional offers inundating consumers, says a new report by Aimia in which a challenge … Read Full Article about Dare NOT to offer a traditional loyalty programme!
So many of our life choices are driven by loyalty. You only have to look at brands such as Nike, Apple or even a car such as the Volkswagen Beetle to see … Read Full Article about Why Loyalty Matters
The ultimate question - the answer to life, universe and everything is 42, writes Douglas Adams in the Hitchhiker’s Guide to the Galaxy. The little knowledge we gain about our customers is probably just as … Read Full Article about Social conversations and market research combined offer massive learning potential
If you accept the premise that everything in life is changing, and nothing will ever be the same again, it may be time for a greater examination of the … Read Full Article about Social dominates customer engagement, but do you have a handle on it?
