Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Loylogic has been announced as the new platinum sponsor of the 2020 Loyalty Magazine … Read Full Article about Loylogic sponsors the Loyalty Magazine Awards 2020
Loyalty Magazine Awards multiple award winner AS Roma is to have talks with other European clubs to ask them to participate in its … Read Full Article about AS Roma to ask other clubs to participate in its Missing Children campaign
Two senior executives were discussing loyalty over lunch. Or rather, they were bemoaning the fact that Lidl is no longer selling its delicious walnut and fig rye … Read Full Article about Why brands need loyalty nuggets to make sense of data
There is a massive danger of failing to deliver on a promise when a brand declares it has a sustainable footprint. Yet two stories Loyalty Magazine … Read Full Article about Because there is no Planet B
Customers of leading direct-to-consumer (DTC) brands in sectors such as fashion and beauty say reviews (76%), discounts (70%) and photos (61%) … Read Full Article about Reviews, discounts and photos top three drivers for DTC brands
Some chains sell such items to their customers. Now a group of Scandinavian hotels is taking the … Read Full Article about Hotel loyalty @home from Scandinavian chain
Toronto based Nudge Rewards has appointed the former President and CEO of LoyaltyOne to its board.
Former Personality of the Year of the Loyalty Magazine Awards Bryan Pearson in new roleBryan Pearson, who … Read Full Article about New role for ex-LoyaltyOne president & CEO
Bond Brand Loyalty has acquired Atlanta-based rDialogue, a customer marketing firm. This is the first of a series of planned acquisitions.It is only weeks since Bond announced the hiring of Brian McLean as … Read Full Article about Bond begins planned acquisitions
Across mainland Europe, saving vouchers towards the price of a special purchase is a major form of loyalty. Often called short term … Read Full Article about Discounter begins European loyalty roll-out
OK, so we are not the first to use this heading, but it is so appropriate for the brave change of direction taking place at the cash strapped and struggling UK … Read Full Article about Intu the unknown
A Scandinavian loyalty programme for skiers is heading for one million members through a … Read Full Article about Joined up loyalty success on the slopes
Being trustworthy, credible, and having good customer service have beaten discounting and price in a third annual research report … Read Full Article about Ethics, transparency and trust have never been more important
Have you ever heard of the brand Etsy? Your customers have, and they voted it top for CX in the 2020 experience survey.
The Best Brands … Read Full Article about Community key to encouraging customer positivity
Sephora, the french beauty chain, is to enhance its Beauty Insider loyalty offering to include even more emotional perks for … Read Full Article about 75% of customer engagement is emotional, says Sephora
Expect some new techniques to come to the fore and create a … Read Full Article about What can we expect from marketing in 2020?
It took a complete change of mindset to re-imagine the Sky … Read Full Article about No final destination
