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23 OCTOBER 2017

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article thumbnail Monday, 23 October 2017

Spar starts loyalty and payments app rollout
Brand buying data to enable more targeted campaigns
Read more ...

 
     

Latest feature
     
 
AI top of the tech spending list

There is no doubt that retailers are accelerating spending on next-gen tech and artificial intelligence (AI) comes top of the list.

Forrester predicts that this year alone there will be a 300% increase in investment in artificial intelligence and much of this will be targeted at delivering improved experiences to customers.

Read more ...
 
     
 
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article thumbnail News - Reward SchemesFriday, 20 October 2017

New accounting reporting standards for loyalty
US and international requirements apply to reward issuers Read more ...

article thumbnail News - Loyalty Magazine AwardsFriday, 13 October 2017

Entries now open for The Loyalty Magazine Awards 2018
Are you good enough to win?
•    Entries now invited from Europe, the Middle East, Africa, India and the whole of Asia
•    New category for ‘Loyalty without a Name’
Read more ...

article thumbnail News - Coalition SchemesThursday, 12 October 2017

Ponta expands rewards crossborder in Asia
Japanese coalition scheme signs deal covering three countries Read more ...

article thumbnail News - TravelWednesday, 11 October 2017

Spanish budget carrier replaces loyalty scheme
New programme offers rewards earning for car rental, theatre and hotel bookings Read more ...

article thumbnail News - Retail LoyaltyTuesday, 10 October 2017

Unilever highlights importance of Alexa
50% of online searches to be made by voice
Read more ...

article thumbnail News - Retail LoyaltyMonday, 09 October 2017

RFID loyalty collar for dogs
Scheme recognises pets in-store and provides benefits Read more ...

article thumbnail News - HospitalityFriday, 06 October 2017

Wyndham is most generous for rewards payback
Hotels beats off Big Six rivals for member value Read more ...

article thumbnail News - Customer InsightThursday, 05 October 2017

Samsung tops brand loyalty index
Supermarkets and tech firms rated best for rewarding loyaltyby UK consumers
Read more ...

article thumbnail News - TravelWednesday, 04 October 2017

Avios appoints chief digital officer
Exec rejoins to oversee digital transformation strategy Read more ...

article thumbnail News - E-LoyaltyTuesday, 03 October 2017

Car hire marketplace verifies user IDs
Identities checked to encourage ‘transparency and accountability’ Read more ...

News - Reward Schemes
New accounting reporting standards for loyalty
Liam McLoughlin - Friday, 20 October 2017

News - Loyalty Magazine Awards
Entries now open for The Loyalty Magazine Awards 2018
Liam McLoughlin - Friday, 13 October 2017

News - Coalition Schemes
Ponta expands rewards crossborder in Asia
Liam McLoughlin - Thursday, 12 October 2017

News - Travel
Spanish budget carrier replaces loyalty scheme
Liam McLoughlin - Wednesday, 11 October 2017

News - Retail Loyalty
RFID loyalty collar for dogs
Liam McLoughlin - Monday, 09 October 2017

News - Hospitality
Wyndham is most generous for rewards payback
Liam McLoughlin - Friday, 06 October 2017

News - Customer Insight
Samsung tops UK brand loyalty index
Liam McLoughlin - Thursday, 05 October 2017

News - Travel
Avios appoints chief digital officer
Liam McLoughlin - Wednesday, 04 October 2017

News - E-Loyalty
Car hire marketplace verifies user IDs
Liam McLoughlin - Tuesday, 03 October 2017

News - Retail Loyalty
Macy’s overhauls rewards scheme
Liam McLoughlin - Monday, 02 October 2017

News - Retail Loyalty
Sainsbury’s trials pay by phone
Liam McLoughlin - Thursday, 28 September 2017

News - Retail Loyalty
Tesco revamps payments and loyalty app
Liam McLoughlin - Wednesday, 27 September 2017

News - Mobile Rewards
Woolworths integrates rewards with Apple wallet
Liam McLoughlin - Tuesday, 26 September 2017

News - Hospitality
Hotel giant partners with Amazon
Liam McLoughlin - Monday, 25 September 2017

News - Company news
Loyyal expands board of directors
Administrator - Wednesday, 30 August 2017

News - E-Loyalty
Burger King Russia launches cryptocurrency as loyalty
Administrator - Tuesday, 29 August 2017

News - Financial Services
Partnership converts loyalty points into cryptocurrency
Liam McLoughlin - Friday, 25 August 2017

Events - General
Customer Connect Week
Liam McLoughlin - Thursday, 24 August 2017

News - Coalition Schemes
Collinson Group buys into card-linked offers
Liam McLoughlin - Monday, 11 September 2017

News - Company news
Aimia executive moves to Amazon
Administrator - Wednesday, 30 August 2017

News - Travel
AirAsia offers ‘easier and faster’ rewards
Liam McLoughlin - Friday, 15 September 2017

News - Company news
Gaming platform offers crypto-currency rewards
Liam McLoughlin - Tuesday, 19 September 2017

News - Coalition Schemes
Major changes at Payback India
Liam McLoughlin - Monday, 18 September 2017

News - Customer Insight
Samsung tops UK brand loyalty index
Liam McLoughlin - Thursday, 05 October 2017

News - Mobile Rewards
Exclusive interview: Grab sets out plans for southeast Asia expansion
Liam McLoughlin - Thursday, 24 August 2017

News - Company news
Aimia sells Air Miles trademarks for Canada for nearly C$54 million
Administrator - Wednesday, 30 August 2017

Features - Reward Schemes
Coming to terms with Canada’s loyalty Tsunami
Liam McLoughlin - Thursday, 05 October 2017

News - Reward Schemes
Loyyal forms gift card partnership in MENA region
Liam McLoughlin - Tuesday, 12 September 2017

News - Customer Insight
New tech is increasingly key to loyalty
Liam McLoughlin - Wednesday, 13 September 2017

News - Loyalty Magazine Awards
Entries now open for The Loyalty Magazine Awards 2018
Liam McLoughlin - Friday, 13 October 2017

News - Financial Services
Air Canada seeks new credit card partner
Liam McLoughlin - Wednesday, 20 September 2017

News - Travel
Eurostar revamps loyalty offering
Liam McLoughlin - Wednesday, 20 September 2017

News - Company news
For Good Causes now crowdfunding
Liam McLoughlin - Monday, 11 September 2017

News - Hospitality
Wyndham is most generous for rewards payback
Liam McLoughlin - Friday, 06 October 2017

article thumbnail Features - Reward SchemesThursday, 05 October 2017

Coming to terms with Canada’s loyalty Tsunami
Aimia and LoyaltyOne battle with changing landscape This is the most profitable period ever for airlines, but it is still true that few airlines make money out of seats. For most, the loyalty programme is the most lucrative division of the business. Which in part explains the tsunami that has hit the Canadian loyalty world in the past year. Read more ...

article thumbnail Features - Data SecurityThursday, 10 August 2017

GDPR is coming: Are you ready?
The European Union General Data Protection Regulation (GDPR) comes into force in less than a year (May 2018).

If you are among the 96% of companies that according to research still do not understand GDPR, here is what you need to know. Read more ...

article thumbnail Features - Reward SchemesMonday, 26 June 2017

Joining up the dots: Exclusive interview with Colin Evans
Colin Evans, chairman of the Collinson Group, is one of the founding fathers of loyalty and a worthy recipient of The Loyalty Magazine Awards 2017 Personality of the Year Award. He rarely consents to interviews, so don’t miss this exclusive and fascinating Q&A as he looks back on his career and discusses where the industry is headed.
Read more ...

article thumbnail Features - BrandsWednesday, 21 June 2017

Groundbreaking initiatives at The Loyalty Magazine Awards 2017
- Winners display a thoughtful mix of technology with a personal touch
- Strong CSR theme through the evening
- Read details on all the winners
Read more ...

article thumbnail Features - Retail LoyaltyWednesday, 14 June 2017

Meet the Sponsor: Tranxactor
Bringing a proven loyalty and gift solution to European retailers
. In conversation with John Norrie, founder and CEO of Tranxactor

Loyalty Magazine: How would you describe your company?
John Norrie (right): We are a solution provider for retail covering loyalty, CRM and gift. Our platform is an enabling technology to deliver digital marketing solutions to the retail market. Read more ...

article thumbnail Features - MobileTuesday, 06 June 2017

Meet the Sponsor: Bink
What is the Future of the Loyalty Industry? In a phrase, “Payment Linked Loyalty”
Article by Lee Clarke, CEO and co-founder, Bink


Today’s consumer is fast, efficient and digitally savvy. They expect seamless, personalised, end to end solutions that save them time and harness the power of the technology they’re already using. Yet traditional loyalty schemes have evolved very little since their inception in the 1990s, continuing to operate on a plastic card or paper voucher basis. Read more ...

article thumbnail Features - CRMFriday, 26 May 2017

Meet the sponsor Q&A: Comarch
What makes us stay loyal to a brand? Julian Bonnett, business development manager at Comarch, explains the company's approach

Is a customer who buys from you every day loyal, or are they buying from habit or convenience? What would make a customer go out of their way to buy from you, rather than from a competitor?

Loyalty combines functional and emotional connections with the brand. It comes from a lasting relationship based on trust, value, convenience and satisfaction. Read more ...

article thumbnail Features - B2BTuesday, 23 May 2017

Meet the Sponsor Q&A: Qivos
Forget B2B and B2C. This is about H2H

In conversation with Chris Papandropoulos, chief marketing officer of QivosWe were expanding into new markets and we wanted something unique. Since other companies also exist with the name CLOUDBIZ in US and Asia, we decided to rebrand. Read more ...

article thumbnail Features - MobileFriday, 05 May 2017

Meet the Sponsors
Interview with Alain Falys, co-founder and CEO of Loyalty Magazine Awards 2017 sponsor Yoyo

Yoyo Wallet has been in existence since 2013 and is one of the most popular digital applications in the UK, offering mobile payment, digital loyalty, pre-ordering and personalised customer interactions. As the UK’s fastest growing mobile wallet, it is currently used at more than 200 corporate head offices and over 50 universities all over the country. Read more ...

article thumbnail Features - Retail LoyaltyFriday, 31 March 2017

How to be location based, targeted and relevant
Accompanying the customer on her journey

Location-based marketing received a negative reputation very early. Too many suggestions about selling specific sweaters and trousers as a person entered a store caused major concerns that customers would simply switch off their phones to avoid the sales hassles. Location based information, if used as part of a loyalty proposition and kept in context to the customer’s requirements and circumstances, is a different proposition. Read more ...

article thumbnail Features - BrandsFriday, 24 February 2017

Condé Nast sells dreams
Case study: How the magazine publisher is using data analytics to achieve customer loyalty for its 100-year-old recipe of glamour, beauty, fashion advice and dreams.
Condé Nast is the publisher behind Vogue, GQ, Wired, Vanity Fair, Brides, House and Garden and many other glossy magazines that grace the coffee tables of the beautiful people, and those that aspire to be so. Read more ...

article thumbnail Features - CRMFriday, 10 February 2017

Thumbs up for loyalty programmes
But more understanding needed

Fifty-nine per cent of British shoppers would be encouraged to spend more with a brand if they had a loyalty programme, new research reveals.

A study by ICLP says 63% of shoppers would be encouraged to shop more frequently or spend more with a brand if they received discounts on future purchases. Read more ...

article thumbnail Features - BrandsTuesday, 24 January 2017

Paying more attention to what customers are saying
Case study: How New Look renewed its customer service strategy in a retail landscape that is both changing and challenging Shoppers expect to be able to shop online; they can compare products and prices, they comment to their friends on social media, and they have high expectations. Read more ...

article thumbnail Features - Reward SchemesThursday, 15 December 2016

Australia’s Loyalty War
Retailers play chess on a grand scale

A fascinating and brutal strategic war has been playing out in the loyalty industry in Australia over the last 7 years.

Philip Shelper explains how the story is unfolding. Read more ...

article thumbnail Features - TravelMonday, 05 December 2016

Take two pitchers of water and equalise...
...Level up where necessary (Recipe for success when merging loyalty).
Exclusive interview with Elina Zois, head of Europe for Marriott Rewards and Starwood SPG Points, on plans for the two programmes after the merger of the two hotel groups.  Read more ...

article thumbnail Features - TravelFriday, 02 December 2016

Together or apart? Analysing FFP trends
A marriage made in heaven, but is it time for divorce?
Few would question the value of a frequent flyer programme to an airline. They are an intrinsic part of most customer propositions, increasingly even for low cost airlines.

In fact FFPs are regularly valued at more than the airline itself. But this raises the question whether it is advantageous to split the airline and the FFP and if so how to do it. Read more ...

Features - MobileThursday, 03 November 2016

Why we won: Turkcell
GNC app: Loyalty Magazine Awards winner of Best Use of Gamification to Enhance Loyalty

Why we won: Turkcell has set a high benchmark for Gamification with a campaign that is targeted, relevant, integrated and largescale, with very impressive numbers Read more ...

article thumbnail Features - BrandsFriday, 23 September 2016

Why we won: Conad
Scrittori di Classe – Clever Book Collection (Won Best Loyalty Programme of the Year Retail (Food) and Best Corporate Social Responsibility (CSR) Initiative Linked to Loyalty categories at The Loyalty Magazine Awards)

Why we won: A great CSR programme that also stands up as a retail loyalty programme. Read more ...

article thumbnail Features - Retail LoyaltyWednesday, 14 September 2016

Why we won: Shell
Pump Challenge - Make filling up fun (Best Use of Communications winner at The Loyalty Magazine Awards)

Why we won: The Challenge shook up an existing scheme by gamifying the mundane process of filling up to increase customer expenditure. Read more ...

article thumbnail Features - Financial ServicesMonday, 01 August 2016

SPECIAL REPORT
Rewards crowdfunding continues to make waves
Plutus Tap & Pay raises £1m in nine days for cryptocurrency product
With the news that Plutus, the London-based cryptocurrency payment platform has raised over £1m in less than ten days of launching a crowdfunding campaign the spotlight is once again on peer to peer lending to fund major projects especially rewards-based crowdfunding initiatives. Read more ...

 
     
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