Loyalty Magazine

Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM

Search
You are here: Home / News / Financial Services / Amazon launches UK credit card

Amazon launches UK credit card

Amazon launches UK credit card
Amazon.co.uk has launched a MasterCard credit card to be issued by MBNA Europe Bank.

The card allows customers to apply and then make purchases online immediately if their application has been approved.

It also offers a Loyalty Points scheme which can be redeemed against millions of products on the Amazon.co.uk website. If they spend on their card within 180 days of account opening, customers will receive a one-off £15 credit into their credit card account.

Whenever an Amazon.co.uk MasterCard customer spends on their card, Loyalty Points will automatically accumulate. The points are converted to gift certificates, emailed to customers and can be redeemed against products on the Amazon.co.uk website.

The card offers customers benefits including:

– For purchases on Amazon.co.uk, the cardholder will be rewarded with 1 Loyalty Point for every £1 they spend (£10 of card purchases will earn 10 points)

– For purchases outside Amazon.co.uk, the cardholder will be rewarded with 1 Loyalty Point for every £2 they spend (£10 of card purchases will earn 5 points)

Related posts:

  1. Discover rewards partnership with Amazon Discover rewards partnership with AmazonAgreement over cashback for purchases...
  2. Google in Mastercard deal to access offline spending Google in Mastercard deal to access offline spendingCompanies insist data is anonymisedGoogle has apparently bought Mastercard credit card data in the US to help it track users' offline spending in stores. It highlights the issue of consumers choosing to use recent privacy regulation to go...
  3. Mastercard buys SessionM to ramp up loyalty offering Responding to the Open Banking data threat If confirmation was needed of the growing importance of customer loyalty to financial services firms, then it is the announcement that Mastercard has bought SessionM or an undisclosed amount. SessionM is a customer engagement and loyalty platform that...
  4. Mastercard increases card fees five-fold post Brexit Huge implications for x-border online payments including for travel of Mastercard's interchange increase post Brett...