Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Financial services companies have always tried to convince us that payments are exciting, but when it is something that Google is doing – and if it includes … [Read more...] about Google Pay relaunches with focus on relationships and rewards
There is always more to ask with any new launch, and this is especially true of the complex and ground breaking programme from … [Read more...] about Virgin questions answered
Virgin Red from the Virgin Group has finally achieved the (almost) impossible and produced a loyalty programme that … [Read more...] about Virgin Red launched with society / environment / charity focus
When Toby Otsuka, CEO of Rakuten Europe said at the launch that Club Rakuten loyalty programme would be “like no other in Europe”, Loyalty … [Read more...] about A loyalty program “like no other in Europe”
Membership of loyalty programmes continues to be in decline across all sectors and all regions of the UK.
This is the jaw … [Read more...] about Loyalty memberships continue to decline
Covid-19 has added impetus to the discussion over what to do when normal best practice just isn’t cutting it. And let’s face … [Read more...] about When good service and product is not enough
The Maldives plans to become the first country in the world to have its own hospitality loyalty program.
The Maldives Border Miles program will reportedly have three tiers: Abaarana … [Read more...] about Maldives to be first country with its own loyalty programme
We will have to wait a few more weeks before the full details of the new Virgin Red Points loyalty programme are announced, but Loyalty Magazine bagged the opportunity of an interview with … [Read more...] about More news on the new Virgin Points launch
Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by … [Read more...] about Virgin finally launches group loyalty, and promises never to expire
Since the onset of COVID-19, consumers have embraced convenience stores with a rigor unseen in the past. As retail experienced massive … [Read more...] about C-store study goes global in year of Covid
