Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
There is a huge and growing frustration in wanting to do positive things to help the environment, but as a business, … [Read more...] about Fear of criticism leads to green hushing
So now we know. Stationery has priority over marketing for the majority of SMEs. It even comes before spending on … [Read more...] about Stationery gets more spend from SMEs than marketing
In the past year, 47.8 million workers quit their jobs, in the US alone. It is an average of nearly four million … [Read more...] about The Great Resignation and customer loyalty
As the global shopping season approaches, the thorny subject of free returns is becoming a major loyalty definer.
While some … [Read more...] about Returns become a loyalty differentiator
Red Bull Racing has a massive advantage when planning its Formula One strategy. It had literally billions of … [Read more...] about Case Study: The Paddock – Red Bull Racing with Oracle
If you go to bed dreaming of thinking up the ultimate loyalty program that is not … [Read more...] about CASE STUDY: Supporting customers to live the dream
A flurry of activity is happening in the travel industry as the sleeping giant awakes from its covid induced … [Read more...] about Airline loyalty in the firing line
The cost of living crisis is impacting both businesses and consumers but interesting data … [Read more...] about Surprising behaviour triggered by cost of living crisis
The launch by giant conglomerate Tata of its Neu super app has created much discussion as to what approach will be best to … [Read more...] about Tata Neu launch creates ‘super’ discussion
As online shopping has increased in popularity over the past couple of years, so too have customer service … [Read more...] about Rising number of customer complaints need addressing with transparency
