Justifying the spend on points - why retailers struggle to optimise loyalty ROI
The cost-of-living crisis has prompted retailers to become hyper-focused on … [Read more...] about How AI can be used to enhance customer loyalty
Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
The cost-of-living crisis has prompted retailers to become hyper-focused on … [Read more...] about How AI can be used to enhance customer loyalty
The concept of rewarding loyal customers has been a major … [Read more...] about Traditional To Digital: Uniting Loyalty and Technology in the Modern Era
Royal Bank of Canada, Canada’s largest bank, … [Read more...] about Case Study: Pan-bank loyalty brought to life
Web3 loyalty rewards program follows
Lufthansa Group, Europe's 2nd largest airline comprising Lufthansa, Swiss International Air Lines, Austrian Airlines, and others, is planning to … [Read more...] about Airlines come together to explore loyalty on a blockchain
Air India plans to release its completely redesigned loyalty program in early 2024 to match the carrier's global ambitions.
Following the merger with Vistara the air carrier plans to use … [Read more...] about Merger prompts loyalty program redesign
There was a time when fashion brands ignored customer loyalty programs, believing that the concept … [Read more...] about Following fashion into loyalty
Filling the Void Between Loyalty and Payments
The basic principles on which loyalty programs are based have remained the same for decades – customers are rewarded … [Read more...] about Changing the Loyalty Paradigm
The report from PwC that 40% of CEOs questioned for their 2023 Annual Global CEO Survey believe their … [Read more...] about 40% of CEOs believe they can’t last a decade
One of the closest watched categories at the International Loyalty Awards is Innovation because nowhere is the saying … [Read more...] about Loyalty innovation can never stop