Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
The launch by giant conglomerate Tata of its Neu super app has created much discussion as to what … [Read more...] about Tata Neu launch creates ‘super’ discussion
Launching an awards competition after a pandemic is a little like lighting a firework and hoping … [Read more...] about International Loyalty Awards Finalists
Prior to joining Oracle, I founded a start-up … [Read more...] about Disruptive loyalty
How do you maintain customer loyalty when supply chains are failing and supplies … [Read more...] about Brand loyalty being eroded by supply chain problems
The multi-billion-pound luxury fashion industry has worked on a simple sales model for decades – … [Read more...] about Tapping into the mindset and channels of today’s luxury shopper
The publishing of an article by Vogue (Vogue Business) on the importance of customer … [Read more...] about Luxury business discovers importance of customer loyalty
The Problem: Consumers have changed their behaviour, their … [Read more...] about Customers have changed – and you need to get emotional about it
Any politician will tell you that consumer sentiment is a fickle beast that can turn on the spin of a coin. It … [Read more...] about How Covid-19 is changing our brand opinions
