Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
A new study by Ath Power Consulting has identified that Gen Z has five top demands from businesses … [Read more...] about Gen Z – largest consumer group in history, misunderstood, but they value rewards
The loyalty industry is under siege from increased customer expectation, consumer apathy, the rising cost of loyalty programs and dissatisfaction caused by reward dilution.
Yet a massive … [Read more...] about The loyalty landscape is evolving – and leaders must adapt fast to stay ahead
In the past year, 47.8 million workers quit their jobs, in the US alone. It is an … [Read more...] about The Great Resignation and customer loyalty
As the global shopping season approaches, the thorny subject of free returns is becoming a major loyalty … [Read more...] about Returns become a loyalty differentiator
Whether due to the rise of e-commerce, the disruptions of the pandemic, or other factors specific to a given industry, the old patterns of consumer behaviour no longer hold true in the current … [Read more...] about 3 shocking statistics about customer loyalty you need to know now
Customer loyalty and marketing are changing in front of our eyes, but the changes aren’t exactly universal. Antavo, an enterprise loyalty technology provider, has some insight to share on customer … [Read more...] about How customer loyalty trends stand apart in Europe, North America and APAC – new reports
Loyalty programs have gone through a revolutionary change in the pandemic era creating quite a divide between consumers and companies. Many industry leaders have found solutions to these divides by … [Read more...] about The mental and the physical:
Dualism in loyalty programs and how to look after your customers’ needs
