Almost 16% of global brands plan to introduce SCR rewards to help them nudge customers towards sustainability in their loyalty programs
With … [Read more...] about Net Zero & Loyalty – Helping to shape the world one nudge at a time
Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
With … [Read more...] about Net Zero & Loyalty – Helping to shape the world one nudge at a time
A massive 75% of UK shoppers are modifying their buying behaviour due to ethical concerns, and 85% of retail technology leaders … [Read more...] about Responding to the demands of the conscious consumer
Crispin Rogers, founder and CEO of For Good Causes offers his Top Ten Tips for offering a charitable element to a loyalty programme.
Maybe it’s the impact of the younger generation making … [Read more...] about Bringing CSR into Loyalty and Rewards
One of the many highlights of the Loyalty Surgery was the presentation by Laura … [Read more...] about AS Roma uses social media to find missing children
A charity is using a mobile-enabled loyalty card to reward those battling substance abuse every time they use recovery services. These reward points are redeemable at local businesses and so help … [Read more...] about Reward card for battling addiction
Will CSR re-invigorate the loyalty industry? Aware of the trend toward corporate social responsibility (CSR) in Loyalty, a group of industry veterans have established For Good Causes.The social … [Read more...] about Will CSR re-invigorate the loyalty industry?
Highlighting responsibility and sustainable tourismA browse through which travel companies win the green awardsIn the week the Climate Change Conference takes place in Paris, it seemed appropriate to … [Read more...] about Highlighting responsibility and sustainable tourism
Receiving credit for being greenUsing Airmiles experience to mitigate global warmingIt was only a matter of time before the first national “green” loyalty scheme launched in the UK. What Loyalty … [Read more...] about Receiving credit for being green
Upside for green retailers in the crunchM&S applauded for £200m ethical spendThe Real Green Retail Group says it applauds M&S for its £200m ethical plan and also for chiding rivals for retreating from … [Read more...] about Upside for green retailers in the crunch
Canada goes green mile by mile - Air Miles launches My PlanetA massive 94% of Canadians believe it is important that they personally help the environment by choosing green products, but two thirds … [Read more...] about Canada goes green mile by mile – Air Miles launches My Planet