Counting on experiences to get customers back
OK, so we are not the first to use this heading, but it is so appropriate for the brave change of direction taking place at the cash … [Read more...] about Intu the unknown
Retail Loyalty
75% of customer engagement is emotional, says Sephora
Focus on happiness, trust, surprise, delight and anticipation
Sephora, the french beauty chain, is to enhance its Beauty Insider loyalty offering to include even more emotional … [Read more...] about 75% of customer engagement is emotional, says Sephora
88VIP members spend double, and adopt early
A trend is developing among retailers for members to be offered permanently lower “loyalty pricing” as a special reward. Alibaba 88VIP loyalty programme has experienced quite staggering success by … [Read more...] about 88VIP members spend double, and adopt early
Luxury report points to importance of millennials
50% of luxury market owned by this group by 2025
It used to be sales that were seasonal, now it is consumer studies, and now is very much the time for them. This one is about the luxury … [Read more...] about Luxury report points to importance of millennials
All quiet on the Infor front
Quiet period after launch of loyalty for retailers
It is taking a while for announcements to emerge of retailers beginning to use the Infor loyalty suite launched in January after its … [Read more...] about All quiet on the Infor front
Interview: Does the Barclays & £10m funding deal mean the loyalty card wallet is back?
Interview with Mike Jordan, CEO of Bink
Loyalty Magazine: Congratulations on securing your £10m funding led by Barclays, does this enable you to return to Bink’s original proposition … [Read more...] about Interview: Does the Barclays & £10m funding deal mean the loyalty card wallet is back?
Loyalty versus subscription: Is this a boxing match?
Loyalty versus subscription: Is this a boxing match?A growing number of companies are choosing an Amazon style subscription model rather than loyalty rewards. Does … [Read more...] about Loyalty versus subscription: Is this a boxing match?
Department store bankruptcy –
Department store bankruptcy – What it feels like from the consumer perspective
It is always a sad moment when a familiar retailer throws in the towel. Names … [Read more...] about Department store bankruptcy –Securing customer loyalty by inviting them into the ‘Membership Economy’
Securing customer loyalty by inviting them into the ‘Membership Economy’High street retailers face a battle to secure the loyalty of shoppers who are now naturally drawn online. Tailored, … [Read more...] about Securing customer loyalty by inviting them into the ‘Membership Economy’
AI top of the tech spending list
AI top of the tech spending listThere is no doubt that retailers are accelerating spending on next-gen tech and artificial intelligence (AI) comes top of the list.Forrester predicts that this year … [Read more...] about AI top of the tech spending list
