Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Web3 loyalty rewards program follows
Lufthansa Group, Europe's 2nd largest airline comprising Lufthansa, Swiss International Air Lines, Austrian Airlines, and others, is planning to … [Read more...] about Airlines come together to explore loyalty on a blockchain
Air India plans to release its completely redesigned loyalty program in early 2024 to match the carrier's global ambitions.
Following the merger with Vistara the air carrier plans to use … [Read more...] about Merger prompts loyalty program redesign
There is a huge and growing frustration in wanting to do positive things to help the … [Read more...] about Fear of criticism leads to green hushing
A flurry of activity is happening in the travel industry as the sleeping giant awakes … [Read more...] about Airline loyalty in the firing line
A new report focusing on US consumer travel is reporting a significant gap between what … [Read more...] about Significant gap in travel reward expectations and delivery
The travel rebound is upon us. Certainly, the Delta variant of the coronavirus … [Read more...] about Responding to the travel rebound
Online travel mega-company Expedia Group plans to ‘unify and expand’ customer … [Read more...] about Expedia unifies customer loyalty offering across brands
The usefulness of points for a rainy day was highlighted in a securities filing last Thursday, stating that Hilton Worldwide Holdings had in April pre-sold US$1 billion worth of points in its … [Read more...] about Hilton sells points to Amex in US$1bn fire sale
With travel at an abrupt standstill, airlines and hotels must find ways to keep their best customers optimistic, engaged and primed to rebound, writes Gabi Kool, chief commercial officer of … [Read more...] about Keeping loyalty program members engaged while your travel business is on pause
