Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
In recent years, industries across the board, from retail to travel to banking, … [Read more...] about Breaking out of Closed-Loop Loyalty
Payment Loyalty redefines loyalty for physical … [Read more...] about Removing friction to increase customer participation
Article by Christopher Ross, President EMEA – Collinson Group
Brands are … [Read more...] about BLAND LOYALTY…
As online shopping has increased in popularity over the past couple of years, so too have … [Read more...] about Rising number of customer complaints need addressing with transparency
Klarna's new rewards programme worth watching – article by Gabi Kool, Chief Commercial Officer at Loylogic
It’s an exciting period for those of us working in the loyalty … [Read more...] about Focus on payments loyalty:
George Wilson, Head of Product, EMEA, Global Merchant Loyalty at SessionM, a Mastercard company, helped judge this year’s International Loyalty Awards submissions. Here’s what he … [Read more...] about What the International Loyalty Awards tell us about the state of loyalty
Whether due to the rise of e-commerce, the disruptions of the pandemic, or other factors specific to a given industry, the old patterns of consumer behaviour no longer hold true in the current … [Read more...] about 3 shocking statistics about customer loyalty you need to know now
In this first-in-a-series, entitled The Fine Art of … [Read more...] about The Fine Art of Loyalty – new series of articles from Collinson
In today’s world where experience is everything, we all know that an individual can make or break the customer experience, writes Melanie Parker, founding director of Stream … [Read more...] about Increase market share with an internal reward and recognition program
