Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
The cost-of-living crisis has prompted retailers to become hyper-focused on … [Read more...] about How AI can be used to enhance customer loyalty
Filling the Void Between Loyalty and Payments
The basic principles on which loyalty programs are based have remained the same for decades – customers are rewarded … [Read more...] about Changing the Loyalty Paradigm
On April 4, 2023, almost 5 years since the General Data Protection Regulation … [Read more...] about Data turbulence in Europe challenges loyalty program data stewardship
Why they’re needed to succeed in Loyalty
For any business, the main measures of loyalty are seemingly obvious: customer retention, repeat purchases, life-time … [Read more...] about Collinson on…. Paid Loyalty Programmes
In recent years, industries across the board, from retail to travel to banking, … [Read more...] about Breaking out of Closed-Loop Loyalty
Payment Loyalty redefines loyalty for physical … [Read more...] about Removing friction to increase customer participation
Article by Christopher Ross, President EMEA – Collinson Group
Brands are … [Read more...] about BLAND LOYALTY…
As online shopping has increased in popularity over the past couple of years, so too have … [Read more...] about Rising number of customer complaints need addressing with transparency
Klarna's new rewards programme worth watching – article by Gabi Kool, Chief Commercial Officer at Loylogic
It’s an exciting period for those of us working in the loyalty … [Read more...] about Focus on payments loyalty:
