The 30 under 40 list of Loyalty Royalty is a celebration of the incredible talent emerging and flourishing in our industry. These people are the lifeblood of the loyalty business and truly deserve … [Read more...] about 30 Under 40 Loyalty Royalty 2022 list announced
News
Ukrainian business hub seeks help from the international loyalty community
A Ukrainian subscriber of Loyalty Magazine with whom we have been in contact for some years had every intention of sponsoring the International Loyalty Awards 2022 with his company NTI Loyalty, … [Read more...] about Ukrainian business hub seeks help from the international loyalty community
Chipotle starts funding round to invest in robotics
Faster fast food, and even promotion of loyalty programme from Robot Rita
Chipotle is embarking on a significant funding round to finance investment in robotics and … [Read more...] about Chipotle starts funding round to invest in robotics
Keeping in touch in Ukraine
How Netpeak Digital Agency – one of the largest digital marketing agencies in CEE is using its skills in a war – Article by Anna Znamerovskaya.
We are Netpeak – #1 … [Read more...] about Keeping in touch in Ukraine
As the world has changed – have we as an industry kept up?
New report asks if loyalty is on the wane in the UK
Reality check: This is not a negative story, because the average Brit has an average of 4 loyalty cards, and 48% of … [Read more...] about As the world has changed – have we as an industry kept up?
4 ways retail marketers can enhance customer loyalty and engagement in the Covid era
Covid disrupted virtually every aspect of the global marketplace, including brand loyalty. In countries as diverse as France, South Africa, China, India and the US, more than half of consumers said … [Read more...] about 4 ways retail marketers can enhance customer loyalty and engagement in the Covid era
Neilsen sale to private equity highlights tracking problem
Fragmented viewing environment hampers ability to see cross channel picture
How to measure the results of cross channel viewership has been a problem for most marketers since we moved … [Read more...] about Neilsen sale to private equity highlights tracking problem
Virgin Red adds first US credit card issuer
Emphasis on transfer of miles from card to reward programme
Virgin Red has partnered with Capital One as its first US financial services company partner. Customers … [Read more...] about Virgin Red adds first US credit card issuer
Are you asking your customers the right questions – and at the right time?
New study from Harvard slates traditional customer satisfaction metrics
Companies that focus on traditional metrics such as Net Promoter Score are struggling to gain a realistic … [Read more...] about Are you asking your customers the right questions – and at the right time?
Record number of entries and an incredible list of Finalists for the International Loyalty Awards 2022
It was not possible to predict what response there would be … [Read more...] about Record number of entries and an incredible list of Finalists for the International Loyalty Awards 2022