New this year: Loyalty Re-defined and Eco-loyalty Initiative of the Year
It has been a transformative year for customer loyalty, with many programmes revamping their offerings, and most … [Read more...] about Loyalty Magazine Awards 2020 now open!
Accor and Alibaba have signed a partnership to develop“digital applications and loyalty programs” by integrating Accor’s products and services within the Alibaba ecosystem. The deal will include … [Read more...] about Accor deal with Alibaba focusses on distribution and loyalty
pureHMV members given window to redeem
A new loyalty scheme will launch next summer to replace the purehmv programme beloved by customers of the music store before it fell into … [Read more...] about HMV to get new loyalty
Alaska Airlines is slashing the frequent flyer miles that its travellers earn when flying on Australian flag carrier Qantas. Starting on January 1, 2020, passengers who fly on Qantas and credit … [Read more...] about Alaska slashes Qantas benefits
Chile payments provider Transbank has formed an agreement with AEVI to enable omnichannel experiences for customers including loyalty rewards at retailers and restaurants inside the … [Read more...] about Chile Transbank to offer loyalty as part of omnichannel move
Using the super-app model of Alipay to offer multiple services through a mobile, including payment and rewards
Uber has launched Uber Money as a series of mobile applications and … [Read more...] about Uber Money to improve driver benefits & reward customer loyalty
The United Arab Emirates intends to promote loyalty, respect and patriotism of its citizens by rewarding good behaviour.
The plan, announced by UAE Deputy Prime Minister His … [Read more...] about UAE to reward good behaviour with points
Responding to the Open Banking data threat
If confirmation was needed of the growing importance of customer loyalty to financial services firms, then it is the announcement that … [Read more...] about Mastercard buys SessionM to ramp up loyalty offering
Harvard Business Review report finds transactional loyalty wanting
The need for companies to re-imagine their loyalty programmes has been confirmed by Harvard Business Review, which … [Read more...] about Companies must move away from points and rewards