GM hangs onto top spot on the back of its pickups
General Motors has held onto its position for the sixth year as the favourite automotive manufacturer in the US on the back of its … [Read more...] about Alfa Romeo has most improved loyalty
News
The subscription model – be in it for the long haul
Nine lessons to consider
With more time on their hands and less access to in-store shopping, consumers are turning to direct-to-consumer and subscription services in ever greater … [Read more...] about The subscription model – be in it for the long haul
The subscription model – three key lessons
The last year has seen more dramatic shifts in consumer behaviour than have taken place in our lifetime. They have included those changes brought about by need – such as a sharp increase in … [Read more...] about The subscription model – three key lessons
Comedy audience tickets to be offered to SKY VIP members
Chance to take part in live broadcasts
Sky VIP customers are being offered the opportunity to appear in the audience of livestreamed comedy shows (albeity virtually) using specially … [Read more...] about Comedy audience tickets to be offered to SKY VIP members
Latest retail loyalty initiatives
App to monitor if cows are ‘appy’;
Promises, promises on price;
Bubbly anyone?
Or a plastic free cuppa?
But no, no to junk food
Whether … [Read more...] about Latest retail loyalty initiatives
Fast food chains test loyalty to burgers
Latest loyalty news from McDonalds, BurgerKing - and FatBurgers (yes really)
Burger King is testing a loyalty program in five US markets as part of a broader push into expanding the … [Read more...] about Fast food chains test loyalty to burgers
Tim Hortons returns to trad loyalty as existing programme too costly
CEO says they can’t afford it
Tim Hortons is revamping its loyalty program in an effort to push more members to register but loyalty analysts are seeing the move as a retrograde step … [Read more...] about Tim Hortons returns to trad loyalty as existing programme too costly
Merchant payments conference goes digital for 2021
Free/Open
Loyalty Magazine will be reporting on the MPE conference (February 22-25) for the payments and acquiring business this month, to see what moves financial services companies are making into the … [Read more...] about Merchant payments conference goes digital for 2021
Norwegian to pause loyalty programme – until further notice
Airline reserves right to limit redemption
Norwegian Airlines, in bankruptcy protection after a last minute change of heart by the Norwegian government has “paused” its CashPoints … [Read more...] about Norwegian to pause loyalty programme – until further notice
Online not an add-on but a must-have
Comment
ASOS acquisition proves necessity of following the customer
There is nothing like a crisis to stimulate innovation and thank goodness, we have moved from bemoaning the fate of the High … [Read more...] about Online not an add-on but a must-have
