DFS Circle rewards customers faster, with more benefits, in more than 20 destinations
DFS Group, the luxury travel retailer based in Hong Kong, has … [Read more...] about DFS Group unveils new global loyalty program
News
Points and fivers back at Morrisons
Selected offers make life complicated for those chasing best value
If you think points are out in terms of popularity, and money off personalised offers in, … [Read more...] about Points and fivers back at Morrisons
Malaysia loyalty collaboration widens reach of ecosystem
Over 20,000 products and services for redemption
A Malaysian loyalty ecommerce redemption and solutions provider, has agreed a loyalty collaboration with a music-driven … [Read more...] about Malaysia loyalty collaboration widens reach of ecosystem
Increase in co-branding driving growth in international schemes
Global shift from cash drives card spending; reward schemes fuelling rise
Despite government backing of domestic schemes in some markets, cards are increasingly … [Read more...] about Increase in co-branding driving growth in international schemes
Heinz raises stakes for FMCG loyalty
Move to direct commerce loyalty accelerates with major brands bypassing retailers
Heinz has launched a points-based loyalty scheme on its direct-to-consumer … [Read more...] about Heinz raises stakes for FMCG loyalty
BharatPe rebrands multi-brand loyalty program PAYBACK India as ‘Zillion’
Payback India has been given a new name and brand identity in line with the company's vision to make Zillion stand for loyalty and rewards across the … [Read more...] about BharatPe rebrands multi-brand loyalty program PAYBACK India as ‘Zillion’
Data turbulence in Europe challenges loyalty program data stewardship
Big tech versus regulators is a battle loyalty marketers cannot afford to ignore
On April 4, 2023, almost 5 years since the General Data Protection Regulation … [Read more...] about Data turbulence in Europe challenges loyalty program data stewardship
List of Loyalty Royalty 2023 announced!
International Loyalty Awards
Impressive list of upwardly-mobile achievers
The 30 under 40 list of Loyalty Royalty has been running since 2018 as part of the International Loyalty … [Read more...] about List of Loyalty Royalty 2023 announced!
Sometimes being a customer is horrible
Comment
Call centres not helped by chatbot technology
Retail sales continue to drop (0.9% in the UK), consumers continue to make economies as inflation bites further, … [Read more...] about Sometimes being a customer is horrible
Company rebrands to re-evaluate what we mean by currency
Exclusive
Exchangeable loyalty points just one currency that could be unlocked
Talking to Aron Alexander of newly named Runa involves some re-evaluation of accepted … [Read more...] about Company rebrands to re-evaluate what we mean by currency