Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Starbucks pushes ahead with NFT rewards, but loses top raking in the coffee loyalty stakes
Starbucks on Thursday launched a beta test of its highly anticipated Odyssey program, which … [Read more...] about Importance of Web3 to loyalty dividing opinion
Burger King is giving away a little crypto with its burgers for the next couple of months, but you have to be a loyalty programme … [Read more...] about A little crypto with your burger?
Mastercard has announced is to introduce what it calls a “unique, crypto-centric loyalty opportunity’ … [Read more...] about Mastercard and Bakkt partner to offer crypto and loyalty solutions
A flurry of new launches is hitting the Loyalty Magazine newsdesk with a social/environmental theme.
Samsung is one of these, and … [Read more...] about Samsung latest to add giving to its loyalty offering
Sportsbet.io, the cryptocurrency sportsbook that uses Bitcoin as its currency, has launched a new loyalty programme to “respond to the growing desire for a sense of community in sports … [Read more...] about Crypto gaming firm launches loyalty to engender a community spirit
Next steps may lead to a coalition programme
Those working in blockchain loyalty have appeared to go a little quiet of late, but it seems they have been beavering away in … [Read more...] about Successful pilot for blockchain loyalty
Loyyal has announced a three year deal with Emirates for airline rewards
Now based in San … [Read more...] about Major airline loyalty blockchain deal announced
The Intercontinental Exchange (ICE), owner of the New York Stock Exchange (NYSE) and newly launched digital asset trading desk Bakkt, are to acquire loyalty program … [Read more...] about Stock Exchange & trading desk acquire loyalty firm
After cracking down on ICOs, the SEC just approved the first two RegA+ tokens that offer an alternative way for anyone to gain a financial stake in a company, even unaccredited investors. … [Read more...] about Article for teckies: SEC approves sale of first consumer tokens to reward online activity
Facebook is just one of the 28 founding players backing the Libra digital currency system. Other parties involved include Visa, Mastercard and Paypal plus others such as Uber and Vodafone. … [Read more...] about Understanding the implications of Facebook’s participation in Libra
