Bellweather points to a shift in consumer behaviour that is unlikely to revert
McDonald’s has been a bellweather for economic health … [Read more...] about Pay attention: McDonalds profits are dropping
Brands
Disconnected systems holding back brands from achieving greater customer loyalty
B2B doing better, but it's because of customer apathy
While 67% of consumers say they “love and trust” a favourite retail brand, this … [Read more...] about Disconnected systems holding back brands from achieving greater customer loyalty
ASOS dusts off A-list loyalty
New four tier program “looks beyond purchases”
Seven years after the former loyalty programme A-List was discontinued, ASOS has … [Read more...] about ASOS dusts off A-list loyalty
Starbucks plunders loyalty program to boost profits
Comment
Eco-offer pulled back
Shame on you Starbucks for changing what was an environment reward – and one of your most generous … [Read more...] about Starbucks plunders loyalty program to boost profits
Which high street coffee shop has the best value loyalty card scheme?
Trend Analysis
And is this going to influence your buying choice as much as the quality of the coffee?
Those living in the UK, and particularly in … [Read more...] about Which high street coffee shop has the best value loyalty card scheme?
Tesla offers loyalty discounts to boost sales
Tesla (TSLA) is to reintroduce its US$2000 loyalty discounts to owners who choose to purchase another model from the stretched electric car brand.
[Read more...] about Tesla offers loyalty discounts to boost sales
Car loyalty stats just in
Peugeot, Renault and Mini struggle
Car loyalty is always a difficult concept to achieve because however much we might like our motor, … [Read more...] about Car loyalty stats just in
We heard it on the grapevine
Levi Strauss is ramping up its DTC loyalty program
Those of us old enough to remember the iconic Levi’s ad where a well-chosen male … [Read more...] about We heard it on the grapevine
Spenn multi-brand loyalty officially launched in Nordics
Goal is to simplify earning and using points through one portal
Norwegian airline and Strawberry have … [Read more...] about Spenn multi-brand loyalty officially launched in Nordics
Kalder raises $10.5M to power up loyalty revenue streams
Investment from major funds including Javelin Venture Partners
Reward platform Kalder has raised US$10.5m to assist it in turning … [Read more...] about Kalder raises $10.5M to power up loyalty revenue streams