Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Cast your mind’s eye … [Read more...] about Virgin Red launches in the US
Its no new story that the … [Read more...] about Marketplace adds value in a world were travel miles are no longer useful
“In a crisis, great new ideas are born out of necessity,” is how Gabi Kool, chief commercial officer … [Read more...] about New platform getting the attention it Dezerved
Loyalty automation platform Glue has raised US$8 million in series A funding from private investors.
The funding, which was led by Unicorn Technologies, will be used to … [Read more...] about Glue raises US$8m for local loyalty
Coalition loyalty programmes have for a long time been hampered by the reluctance of brands to pay for … [Read more...] about So what if the redemption party pays?
Customiseable programme with appeal to less frequent travellers
Miles and More is relaunching its loyalty programme to include a subscription based mileage … [Read more...] about Loylogic and Miles & More launch Multiply Miles subscription model
Virgin has finally launched the cross brand loyalty programme that was first mooted several years ago. The big news is that it is committing to NEVER expiring the points or giving a use-by … [Read more...] about Virgin finally launches group loyalty, and promises never to expire
A coalition loyalty programme has been launched in Hong Kong that connects over ten brands, 2,000 … [Read more...] about Loyalty programme connects over 10 brands and 2,000 stores
The US government has approved the joint venture between Virgin Flying club, Air France and KLM giving members the ability to earn and spend between the three partners, and widening the appeal of … [Read more...] about US government approves airline loyalty JV
2% on purchases, with app in beta now available Footfall is the golden goose for bricks and mortar retailers. If you can persuade shoppers into your premises, then sales will … [Read more...] about intu to drive footfall with in-store cashback app
