Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Two senior executives were discussing loyalty over lunch. Or rather, they were bemoaning the fact that Lidl is no longer … [Read more...] about Why brands need loyalty nuggets to make sense of data
AI is an Irish priority, but implementation is low33% planning AI for customer service “soon”Over a third of Irish organisations with customer contact centres view Artificial Intelligence (AI) as a … [Read more...] about AI is an Irish priority, but implementation is low
Gini partners on Hong Kong rewards appRewards based on bank transition data … [Read more...] about Gini partners on Hong Kong rewards app
Scottish loyalty start-up raises £1.9mOffering to improve SME retention and promote healthy eating … [Read more...] about Scottish loyalty start-up raises £1.9m
Motivation platform for customers and employeesCRM and social media data used for gamification of behaviour … [Read more...] about Motivation platform for customers and employees
Satmetrix launches new CEM productSocial features used to engage employees … [Read more...] about Satmetrix launches new CEM product
Barclaycard expands wristbands into CRMContactless payment devices used to improve customer experience … [Read more...] about Barclaycard expands wristbands into CRM
Gartner predicts major tech shifts in CRM marketNumber of mobile CRM apps on app stores to top 1,200 by 2014 … [Read more...] about Gartner predicts major tech shifts in CRM market
Processor aims to put Big Data in hands of small merchantsNew CRM functionality to analyse data … [Read more...] about Processor aims to put Big Data in hands of small merchants
Value of customer loyalty? GM comes up with a numberThe value of loyalty is maths that many people struggle with. General Motors has given it a concrete value. … [Read more...] about Value of customer loyalty? GM comes up with a number
