Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Two senior executives were discussing loyalty over lunch. Or rather, they were bemoaning the fact that Lidl is no longer selling its delicious walnut … [Read more...] about Why brands need loyalty nuggets to make sense of data
Customers of leading direct-to-consumer (DTC) brands in sectors such as fashion and beauty say reviews (76%), discounts … [Read more...] about Reviews, discounts and photos top three drivers for DTC brands
There is an inconsistent picture across organizations of the perceived importance of customer experience management, but there are signs of greater … [Read more...] about 74% of customer experience leaders expect budgets to rise in 2020
The need for companies to re-imagine their loyalty programmes has been confirmed by Harvard Business Review, which … [Read more...] about Companies must move away from points and rewards
Millennials are being accused of killing everything from pet food to alcohol. This less than scientific claim is based on the volume of tweets calling for said staples of our modern lives to be … [Read more...] about If #millennials are killing … is to be believed, life is about to change
Amazon – friend or foe on prime day?David Jones launches, but Australians remain convenience focussed
Australians were the first to participate in Amazon Prime Day this week, which leads … [Read more...] about Focus on Australia -1
