Amazon – friend or foe on prime day?David Jones launches, but Australians remain convenience focussed
Australians were the first to participate in Amazon Prime Day this week, which leads us to ponder two questions. How can retailers use the Amazon model to their own loyalty advantage, and why do surveys suggest Australians have never been LESS loyal?
Amazon has been a thorn in the flesh of retailers generally since its creation. It only arrived in Australia for Christmas … [Read more...] about Focus on Australia -1