Nobody said transformation was going to be easy
Join The Loyalty Surgery, October 16th & 17th in London for two days of discussion, case studies, insight and … [Read more...] about Warning of backlash against ‘virtual idiots’
Digital Loyalty
SCA postponed as EBA bows to pressure
The date for the compulsory use of Strong Customer Authentication has been delayed after a maelstrom of pressure from all parties. No new date has been given. This decision does not affect the roll … [Read more...] about SCA postponed as EBA bows to pressure
Seeing deadline for strong authentication as opportunity
The recent decision by the European Banking Authority (EBA) and confirmed by the European Commission that all ecommerce retailers should use Strong Customer Authentication from September 14 is … [Read more...] about Seeing deadline for strong authentication as opportunity
BPme launches across retail network
Trend establishing for fuel and shop reward earning
BP has announced the launch of a new customer loyalty programme, BPme Rewards, across the BP retail network in the UK which, like … [Read more...] about BPme launches across retail network
Shame on you Boots
What happened to the Plastics Pact?
The news that Boots has digitised its Advantage loyalty card programme was completely overshadowed today by the unexplainable news that it was … [Read more...] about Shame on you Boots
Google Pay adds functionality for rewards and loyalty cards
Offer data and transactions can be 'pulled' from Gmail
Google Pay has gained more functionality in a new update to enable it to be more pro-active with a customer to improve their use of … [Read more...] about Google Pay adds functionality for rewards and loyalty cards
Have more sex, urges Jack Ma, to employees working 9 hour days
Monitoring possible effects of Alibaba's global ambition
Jack Ma, founder and chairman of online marketplace Alibaba, has been even more controversial than usual recently. At a group … [Read more...] about Have more sex, urges Jack Ma, to employees working 9 hour days
Ford revamps loyalty programme
US first, but international initiatives in pipeline for app based rewards
Ford Motor Co. is rethinking how it rewards loyal customers, in response to input from its retail … [Read more...] about Ford revamps loyalty programme
Boulangerie loyalty for a UK audience
Loyalty works well for coffee and fast food establishments because of the frequency of purchase. In France particularly, it is custom to buy bread at least once a day.
So it is no … [Read more...] about Boulangerie loyalty for a UK audience
Rumours and more rumours as Tesco Clubcard price cuts
Everyone watching as latest ‘big plans’ emerge Tesco is reported to be trialling price cuts for loyalty members but this is not the only big rumour circulating.
Tesco is also said to be … [Read more...] about Rumours and more rumours as Tesco Clubcard price cuts
