Having just announced their Seedrs crowdfunding campaign, Koin Rewards, the ethical rewards platform built on blockchain, is to partner with card linking API Fidel to build a responsible and sustainable rewards programme for shoppers. Koin Rewards is working with Fidel to build a community of merchants and members based upon shared ethical behaviours. Koin Rewards is using Fidel’s PCI-compliant card linking API to enable merchants to automatically reward their customers for shopping … [Read more...] about Koin working with Fidel for ethical rewards
Retailers are struggling to catch up with the sea-change in consumer requirements from disposable and convenience to sustainable, green, eco and conscience goods. In food stores, people are demanding refillable, plastic-free and responsibly sourced. And in fashion, it is away from fast-fashion, cheap and replaceable items to goods that won’t damage the planet, aren’t produced in Asian sweat shops and which don’t use child labour. In all sectors, there is a demand for products without … [Read more...] about Sustainable fashion and plastic-free retail – how can loyalty respond?
UK department store chain John Lewis & Partners has launched a beauty packaging recycling trial working with their loyalty programme. John Lewis loyalty card members will receive £5 off any beauty purchase when they bring empty make-up and skincare packaging for recycling - Picture John Lewis BeautyCycle allows members of its my John Lewis loyalty programme to earn £5 off any beauty purchase when they bring empty make-up and skincare packaging from any brand in-store for … [Read more...] about John Lewis trials rewards for beauty recycling