Merger with Thalys provides opportunity to reinvent the concept of sustainable travel
Post its merger with Thalys, Eurostar is launching new … [Read more...] about Eurostar going further with its loyalty program
Eco-loyalty
Fear of criticism leads to green hushing
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,Free/Open
,Trend Analysis
But green travel rewards company offers hope for more eco-loyalty
There is a huge and growing frustration in wanting to do positive things to help the … [Read more...] about Fear of criticism leads to green hushing
Inspirational program from an unexpected source
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Eco-loyalty at its best from trainline
Every now and again a brand creates an inspirational campaign that makes this job worth doing and raises the bar for … [Read more...] about Inspirational program from an unexpected source
8 in 10 banking customers want to know the carbon impact of their spending
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,Trend Analysis
Rewards with a sustainable focus could be a differentiator in a challenging retail banking market
Customers want to know more about the carbon … [Read more...] about 8 in 10 banking customers want to know the carbon impact of their spending
Sustainable business: Consumers most concerned about packaging
Trend Analysis
Could your company be doing more?
New report from gnatta, plus Chiquita’s electric banana buses back in London
Reusable … [Read more...] about Sustainable business: Consumers most concerned about packaging
Brands realise customer loyalty value of reusing products
Timberland latest brand to recycle
Marks&Spencer began the trend several years ago, then IKEA said it would take back old furniture for sprucing up, now … [Read more...] about Brands realise customer loyalty value of reusing products
Etihad to reward green choices
Entries sought for the Best Eco-loyalty initiative - International Loyalty Awards
Etihad Airways claims to be the first airline to reward customers for making … [Read more...] about Etihad to reward green choices
Loyalty and subscriptions come together over a coffee
Coffee and fast food chain Pret a Manger is merging the two business concepts of loyalty and subscription with a scheme that will only reward its … [Read more...] about Loyalty and subscriptions come together over a coffee
Give customers the choice of sustainable delivery
Report confirms lack of environmental care from fulfilment companies, but loyalty has a role to play
Research is demonstrating the strength of customer concern … [Read more...] about Give customers the choice of sustainable delivery
Growing wish for retailers to cut waste – study
At last! Compostible coffee pods
A new study suggests that most shoppers around the world think brands and retailers must do more to reduce … [Read more...] about Growing wish for retailers to cut waste – study