Employee scheme offers financial and health supportFree online yoga classes and money advice … [Read more...] about Employee scheme offers financial and health support
Gamification
Ted Baker drives engagement with shoppable video campaign
Ted Baker drives engagement with shoppable video campaignRetailer uses gamification, interactivity and Google voice technology … [Read more...] about Ted Baker drives engagement with shoppable video campaign
Virgin app rewards customers for interacting with its brands
Virgin app rewards customers for interacting with its brands Gamification used to get customers to buy from more of company's 24 UK brands … [Read more...] about Virgin app rewards customers for interacting with its brands
Blockchain-based programme for Dubai tourists
Blockchain-based programme for Dubai touristsGamification used to incentivise visits to tourism locations … [Read more...] about Blockchain-based programme for Dubai tourists
App turns queues into improved customer experience
Gamification for queuing African customersApp targets the 53% of smartphone users who turn to their device while stuck in line … [Read more...] about App turns queues into improved customer experience
Starwood tempts reward members with baseball gamification
Starwood tempts reward members with baseball gamificationPlayers can win World Series tickets … [Read more...] about Starwood tempts reward members with baseball gamification
Motivation platform for customers and employees
Motivation platform for customers and employeesCRM and social media data used for gamification of behaviour … [Read more...] about Motivation platform for customers and employees
Russian telco starts rewards programme
Russian telco starts rewards programmeScheme includes gamification aspect … [Read more...] about Russian telco starts rewards programme
Chinese mobile app ranks ‘loyal’ citizens
Chinese mobile app ranks 'loyal' citizensApp calculates credit scores based on online data … [Read more...] about Chinese mobile app ranks ‘loyal’ citizens
Loyalty programmes failing with digital customers, says Capgemini
Loyalty schemes failing with digital customersOnly 14% employ gamification mechanisms for rewards, says Capgemini … [Read more...] about Loyalty programmes failing with digital customers, says Capgemini
