Change of focus to show more sympathy for economic. Socio-political and health pressures
It is hard NOT to focus on the problems that people are facing across … [Read more...] about Starbucks promises to improve customer and employee experiences
Corporate Social Responsibility
Remembering the opening of the first Mastercard ATM in Russia
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Understanding the role of loyalty in a world of sanctions
Twenty five years ago, I was one of a handful of journalists invited to Moscow for the opening of the … [Read more...] about Remembering the opening of the first Mastercard ATM in Russia
What are you doing to mark Earth Day?
A whole 40 years on from the first Earth Day, a look at some of the brands promising to help save the world
This year’s Earth Day theme is “Restore the Planet’ … [Read more...] about What are you doing to mark Earth Day?
Petrol company offers charities funding and encourages points donations
All member donations to be doubled up
Petroleum company Valero is donating additional funding to support frontline charities during the current Covid-19 … [Read more...] about Petrol company offers charities funding and encourages points donations
AS Roma to ask other clubs to participate in its Missing Children campaign
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Six children found so far using innovating social media pairing
Loyalty Magazine Awards multiple award winner AS Roma is to have talks with other … [Read more...] about AS Roma to ask other clubs to participate in its Missing Children campaign
How should loyalty programmes react to the Coronavirus problem?
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So many questions, but few answers except for one hugely significant point:
I was sitting in an empty pub last night. Exactly one month ago, … [Read more...] about How should loyalty programmes react to the Coronavirus problem?
UAE to reward good behaviour with points
The United Arab Emirates intends to promote loyalty, respect and patriotism of its citizens by rewarding good behaviour.
The plan, announced by UAE Deputy Prime Minister His … [Read more...] about UAE to reward good behaviour with points
£877 penalty for staying loyal
£877 penalty for staying loyalCitizens Advice Bureau files "super-complaint"
The UK Citizens Advice Bureau has lodged a “super-complaint” with the competition watchdog, arguing that utility … [Read more...] about £877 penalty for staying loyalMorrisons utilises green concerns as a loyalty tool
Morrisons utilises green concerns as a loyalty tool Retailer introduces bag and container initiatives … [Read more...] about Morrisons utilises green concerns as a loyalty tool
For Good Causes unlocks unused loyalty rewards for charity
For Good Causes unlocks unused rewards for charityPlan to raise £100m in next five years … [Read more...] about For Good Causes unlocks unused loyalty rewards for charity