News

PAYBACK India changes hands in significant industry move

American Express and ICICI Investments Strategic Fund have sold PAYBACK India to payments provider BharatPe.

The transaction price, thought to be in the region of US$30m, but … [Read more...] about PAYBACK India changes hands in significant industry move

Physical retail still rules – study

"Now more than ever it is crucial for retailers and brands to understand the dynamics at play"

A recent study by YouGovsuggests that physical retail still rules with 86% of shoppers … [Read more...] about Physical retail still rules – study

How we have changed as workers

Organisation calls for a 'healthy hybrid' approach and loyalty has a role to play

We may be shoppers; we are also part of the global workforce, and the pandemic has caused a huge strain … [Read more...] about How we have changed as workers

Bank loyalty programs coming soon to a place near you

Ascenda background and clients

Ever since the report from Alliance Data and Euromonitor that a global surge of brand investments in loyalty and rewards worth A$387 billion is taking … [Read more...] about Bank loyalty programs coming soon to a place near you

Amex fined for sending four million unlawful emails

Strong warning to companies to differentiate between servicing emails and marketing

The Information Commissioner’s Office (ICO) has fined American Express Services Europe Limited … [Read more...] about Amex fined for sending four million unlawful emails

To access the passion in Gen Z, first comes understanding

Research points to a generation with very particular concerns, behaviour – and dreams

Deutsche Telecom has launched an ad campaign with Saatchi&Saatchi, that urges Gen Z ‘if you … [Read more...] about To access the passion in Gen Z, first comes understanding

Importance of brand ethics increases 32% since pandemic

Gen Z not as environmentally conscious as we thought

Workers’ rights, environmental responsibility, and animal testing are the most important issues to … [Read more...] about Importance of brand ethics increases 32% since pandemic

Aveda overhauls program for first time

Plant based hair products loyalty gets a make-over

Aveda, the plant based hair care brand, part of The Estee Lauder Companies is overhauling its loyalty program for the first time- in … [Read more...] about Aveda overhauls program for first time

Onwards and upwards for Starbucks on back of rewards programe

Starbucks Rewards customers contributed 50% of US sales in Q1

Starbucks Rewards loyalty program had 22.9 million 90-day active members, up 18% from a year ago

Coffee shops … [Read more...] about Onwards and upwards for Starbucks on back of rewards programe

Travel programmes respond to need for escapism and sensual experiences

Invitation to members to plan their next rewards dream

Loyalty Magazine feels it is time for some virtual escapism, so even if you don’t envisage going far this year, have a … [Read more...] about Travel programmes respond to need for escapism and sensual experiences