Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Consumers in the UK are among the most loyal in the world, but there are big risks if you get your … [Read more...] about UK consumers becoming more loyal
While it seems consumers in the UK are increasingly likely to take part in a loyalty initiative, (see research from Cheetah Digital … [Read more...] about Retail Trends 2023: Frugality is in; rampant consumerism is out
Article by Christopher Ross, President EMEA – Collinson Group
Brands are built with great creativity … [Read more...] about BLAND LOYALTY…
Covid disrupted virtually every aspect of the global marketplace, including brand loyalty. In countries as diverse as France, South Africa, China, India and the US, more than half of consumers said … [Read more...] about 4 ways retail marketers can enhance customer loyalty and engagement in the Covid era
As the loyalty business comes to terms with a new consumer profile post pandemic, new research from the US has found … [Read more...] about Know me, understand me, be honest, but don’t expect me to love you
We may be shoppers; we are also part of the global workforce, and the pandemic has caused a huge strain … [Read more...] about How we have changed as workers
GDPR, the European data protection law, induced fear into … [Read more...] about Corporate resistance to paying GDPR fines leads to staggering reductions
Significant pandemic-induced shifts in consumer behavior and opinions including changes in loyalty drivers and acceptance of … [Read more...] about Massive shift in customer behaviour and opinions
A hugely important EU ruling on data sharing has just been announced … [Read more...] about EU judges rule data sharing with US to be struck down
Moving from the early stages of any crisis to the next stage – … [Read more...] about Adapting to changing customer behaviour
