* Customers won’t come back after bad experience* Rapid normalisation of returns Retailers who don’t offer an easy returns process are losing sales and customer loyalty, with 84% of shoppers saying they won’t come back to a brand if they have a poor returns experience. The research conducted by Klarna across 2,000 UK consumers in 2019 – and compared with the same data points from 2017 research – … [Read more...] about Make the returning easy
Reports / Data
Legacy travel booking systems put passenger data in danger
Legacy travel booking systems put passenger data in dangerTravel bookings worldwide are maintained in a handful of Global Distributed Systems (GDS) built around mainframe computers linked to the web but without adequate security controls, say researchers from German firm Security Research Labs. … [Read more...] about Legacy travel booking systems put passenger data in danger
Gen Z demands contact via social media
Gen Z demands contact via social mediaMajor differences in favourite brands for 16-21 age group … [Read more...] about Gen Z demands contact via social media
Loyalty management market to triple
Loyalty management market to tripleNeed for differentiation drives massive growth … [Read more...] about Loyalty management market to triple
Leicester City title win gets an assist from data analytics
Leicester City title win gets assist from data analyticsRange of analysis tools helps land shock Premier League triumph … [Read more...] about Leicester City title win gets an assist from data analytics
PwC to access machine data
PwC to access machine dataResponsible gambling study could have loyalty uses … [Read more...] about PwC to access machine data
Fee-based loyalty model gains momentum
Fee-based loyalty model gains momentumMore than half say they would be prepared to pay … [Read more...] about Fee-based loyalty model gains momentum
Customers want more control on use of location-based data
Customers want more control on use of location dataNearly three-quarters are happy to share, but over-35s remain suspicious over how data is used
… [Read more...] about Customers want more control on use of location-based dataUS bankers turned off by Big Data
US bankers turned off by Big DataGlobal survey produces interesting findings for fintech vendors … [Read more...] about US bankers turned off by Big Data
Loyalty programmes plagued by bad data
Loyalty programmes plagued by bad dataLow registration also hampers ability to drive retention … [Read more...] about Loyalty programmes plagued by bad data
