A Ukrainian subscriber of Loyalty Magazine with whom we have been in contact for some years had every intention of sponsoring the International Loyalty Awards 2022 with his company NTI Loyalty, … [Read more...] about Ukrainian business hub seeks help from the international loyalty community
Waitrose, how could you!
It’ only a small thing, but the decision by Waitrose to stop offering free newspapers to loyalty card holders could have devastating … [Read more...] about First the coffee, now the newspaper
Value, a cash reward and a gentle tilting of customer behaviour
Asda is one of very few major food retailer in Europe to ignore the attractions of a loyalty programme until now, so the … [Read more...] about All eyes on loyalty denier Asda as it moves into trial mode
High Street win causes brands to re-examine their online/face-to-face plans
It doesn’t get much bigger than this in the world of sport + loyalty.
Gamification and encouragement to eat healthily
Following rumours for some months that big 4 UK supermarket Asda is to finally launch a customer loyalty programme, the chain has begun … [Read more...] about Asda trials loyalty app with staff
Ethical flatpack furniture in my thoughts and my sitting room
My mind has been on IKEA. The family recently spent a hugely enjoyable day browsing its aspirational room settings and … [Read more...] about My mind has been on IKEA
“If a business can manage to come through the pandemic, that is great. But it doesn’t mean change is no longer necessary. However, change in itself is fraught with dangers.” This was the starting … [Read more...] about Analysing the risks of change
Profiles of new McDonalds and Popeyes programs
Many behaviours have changed in the last months, but it is impressive just how many of us have tried totally new methods of ordering and … [Read more...] about Consumer trust crucial to convenience purchasing behaviours
American Express and ICICI Investments Strategic Fund have sold PAYBACK India to payments provider BharatPe.
The transaction price, thought to be in the region of US$30m, but … [Read more...] about PAYBACK India changes hands in significant industry move
Update: Walgreens Boots Alliance has confirmed to Loyalty Magazine that one of the main reasons for combining its major beauty brands under the umbrella of No7 Company was to use the combined data … [Read more...] about UPDATE: New information on WBA decision to launch No7 Company