Retail Loyalty

M&S to relaunch Sparks to increase customer engagement

Small retailers have been perennially challenged with the problem of maintaining the loyalty of infrequent customers. In the latest announcement from Facebook in which it launches a … [Read more...] about Facebook offers retailers an online loyalty lifeline

2 in 5 (41%) Brits have been using their local, independent shops, such as butchers and greengrocers, more frequently during the … [Read more...] about Local stores benefit during lockdown

Across mainland Europe, saving vouchers towards the price of a special purchase is a major form of loyalty. … [Read more...] about Discounter begins European loyalty roll-out

Casey's General Stores has plans to launch a new loyalty programme in 2020 with digital engagement and price optimization two of the key initiatives.

Fuel savings, free wi-fi access and promotions are among top drivers for loyalty programs according to a new US … [Read more...] about Fuel savings top list of drivers for convenience store loyalty

Company expands fast food range

Membership of the Loyalty Magazine Award winning 7Rewards loyalty programme has almost tripled in the last two years from 9 million to 25 million … [Read more...] about 7Rewards passes 25 million member mark

Accor and Alibaba have signed a partnership to develop“digital applications and loyalty programs” by integrating Accor’s products and services within the Alibaba ecosystem. The deal will include … [Read more...] about Accor deal with Alibaba focusses on distribution and loyalty

Just weeks after Sainsbury’s launched its revamped, mobile-first new loyalty programme with personalisation at its core, we hear that Tesco is also enhancing its loyalty programme, but for this, … [Read more...] about Tesco to follow subscription model for Clubcard Plus