Rewards for rent take loyalty mainstream
There has been a boom in what is essentially credit card-linking driven mainly by Bilt and … [Read more...] about Bilt rental rewards valued at US$3billion
Reward & Points
Which high street coffee shop has the best value loyalty card scheme?
Trend Analysis
And is this going to influence your buying choice as much as the quality of the coffee?
Those living in the UK, and particularly in … [Read more...] about Which high street coffee shop has the best value loyalty card scheme?
Ebay weakens ties with Nectar rewards
Charging with Nectar at Sainsbury’s
Ebay and Nectar are making significant changes to the way points can be earned and spent, after a … [Read more...] about Ebay weakens ties with Nectar rewards
Differential prices making headlines
Comment
,Exclusive
And why Which? and charities are calling for a halt to spend challenges
There are two loyalty rows absorbing consumer media currently … [Read more...] about Differential prices making headlines
Huge growth predicted for the loyalty marketing industry
Trend Analysis
But not all programs will benefit
There is good news and bad news in the latest report from IAG Loyalty.
[Read more...] about Huge growth predicted for the loyalty marketing industry
Norwegian and Strawberry to establish shared loyalty “currency”
Two programs have 7.5 million members
Norwegian, the Nordic airline and Strawberry are to establish a joint company that will provide … [Read more...] about Norwegian and Strawberry to establish shared loyalty “currency”
Company rebrands to re-evaluate what we mean by currency
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Exchangeable loyalty points just one currency that could be unlocked
Talking to Aron Alexander of newly named Runa involves some … [Read more...] about Company rebrands to re-evaluate what we mean by currency
IAG responds to unprecedented interest in customer loyalty to widen Avios proposition
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C-Suite executives put focus firmly on reward programmes
“For any business, there is always a competitor; and a marketing proposition … [Read more...] about IAG responds to unprecedented interest in customer loyalty to widen Avios proposition
Virgin Red adds first US credit card issuer
Emphasis on transfer of miles from card to reward programme
Virgin Red has partnered with Capital One as its … [Read more...] about Virgin Red adds first US credit card issuer
Loyalty and subscriptions come together over a coffee
Coffee and fast food chain Pret a Manger is merging the two business concepts of loyalty and subscription with a scheme that will only reward its … [Read more...] about Loyalty and subscriptions come together over a coffee