Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
I was getting close to sending a particular press release back to sender with a reject note when I noticed this little gem of an offer that brought the whole … [Read more...] about Social rewards bring student programme to life
Tim Hortons is revamping its loyalty program in an effort to push more members to register but loyalty analysts are seeing the move as a retrograde step … [Read more...] about Tim Hortons returns to trad loyalty as existing programme too costly
National media and most commentators can be forgiven for missing the biggest part of the Nectar/Avios story, because it takes a … [Read more...] about Avios and Nectar points become interchangeable
Walgreens is to offer a growing list of financial products for customers — including a co-branded credit card and a prepaid … [Read more...] about Walgreens forms a fintech startup
Tesco is making it virtually obligatory to carry a Clubcard loyalty card or Clubcard phone app by introducing swingeing … [Read more...] about Clubcard becomes obligatory to shop economically
Coalition loyalty programmes have for a long time been hampered by the reluctance of brands to pay for allowing points to be … [Read more...] about So what if the redemption party pays?
Virgin Red from the Virgin Group has finally achieved the (almost) impossible and produced a loyalty programme that … [Read more...] about Virgin Red launched with society / environment / charity focus
Gap has chosen not to use a relaunch to create a single loyalty programme covering all its retail brands. Instead, it is building and reinforcing identity recognition amongst customers of each … [Read more...] about GAP relaunches with multiple loyalty identities
We will have to wait a few more weeks before the full details of the new Virgin Red Points loyalty programme are announced, but Loyalty Magazine bagged the opportunity of an interview with … [Read more...] about More news on the new Virgin Points launch
Sportsbet.io, the cryptocurrency sportsbook that uses Bitcoin as its currency, has launched a new loyalty programme to “respond to the growing desire for a sense of community in sports … [Read more...] about Crypto gaming firm launches loyalty to engender a community spirit
