The most unexpected things appeal to our customers. Did you know for example, that the most popular YouTube video for India, in September, with over 50 million views, is for DSP Mutual Fund, an … [Read more...] about Expect the unexpected
The Loyalty Surgery
Impressive roster of speakers at 2019 Loyalty Surgery
Only three weeks to go
Sometimes it takes a stint out of the office to put things in perspective – especially if you have the opportunity to connect to leading … [Read more...] about Impressive roster of speakers at 2019 Loyalty Surgery
Fraud & Loyalty: Really?
There’s a story doing the rounds that a major UK supermarket stopped offering loyalty points for recycling because a couple earned two flights to Australia by cutting up cardboard into very small … [Read more...] about Fraud & Loyalty: Really?
Warning of backlash against ‘virtual idiots’
Nobody said transformation was going to be easy
Join The Loyalty Surgery, October 16th & 17th in London for two days of discussion, case studies, … [Read more...] about Warning of backlash against ‘virtual idiots’
Is it time for your loyalty transformation?
Two full days when loyalty takes centre stage
It’s time to book your place for The Loyalty Surgery 2019
Last year's Loyalty Surgery was a big success with … [Read more...] about Is it time for your loyalty transformation?
Insurance, utilities and telcos penalise customer loyalty
Introducing the latest speaker at The Loyalty Surgery, October 16&17, London
Being a loyal customer is not always good policy, and this is especially the case in the … [Read more...] about Insurance, utilities and telcos penalise customer loyalty