Accor and Alibaba have signed a partnership to develop“digital applications and loyalty programs” by integrating Accor’s products and services within the Alibaba ecosystem. The deal will include … [Read more...] about Accor deal with Alibaba focusses on distribution and loyalty
Alaska Airlines is slashing the frequent flyer miles that its travellers earn when flying on Australian flag carrier Qantas. Starting on January 1, 2020, passengers who fly on Qantas and credit … [Read more...] about Alaska slashes Qantas benefits
American Airlines and its reward programme is in the news at the moment, and not all of it positive.
First the good stuff with much praise going to the joint venture between American and … [Read more...] about American JV with Qantas; management changes – and LATAM disappointment
Vietnam Airlines, a member of the Skytrain alliance, is upscaling its Lotusmiles loyalty programme to offer new ways to redeem across both digital and offline channels.
Vietnam Airlines … [Read more...] about Vietnam Airlines upscales Lotusmiles
Only three weeks to go
Sometimes it takes a stint out of the office to put things in perspective – especially if you have the opportunity to connect to leading brands and awards … [Read more...] about Impressive roster of speakers at 2019 Loyalty Surgery
Boutique hotel specialists, Mr & Mrs Smith is to partner exclusively with InterContinental Hotels Group (IHG) in a move designed to persuade customers to book directly with IHG.
Thomas Cook, the 178 year old UK based tour operator and holiday company that runs a loyalty programme using epoints has filed for US Chapter 11 bankruptcy protection while it struggles to … [Read more...] about Thomas Cook files for chapter 11 as it struggles to survive
Emirates’ award-winning loyalty program, Skywards, is celebrating the key milestone of reaching 25 million members.
The airline is marking the occasion with a range of offers and … [Read more...] about Emirates celebrates 25 million loyalty programme members
From tomorrow, the way Qantas passengers use their points will change forever when the biggest overhaul in the history of the Qantas frequent flyer program takes effect.