Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
It will surprise no-one to see a raft of new initiatives as firms adapt to the ongoing … [Read more...] about Hotel reward program splits the world into two
Its no new story that the … [Read more...] about Marketplace adds value in a world were travel miles are no longer useful
American Airlines Group Inc the latest airline to announce a deal to finance a loan with its loyalty … [Read more...] about What would airlines do without their loyalty programmes!
Norwegian Airlines, in bankruptcy protection after a last minute change of heart by the Norwegian government has … [Read more...] about Norwegian to pause loyalty programme – until further notice
National media and most commentators can be forgiven for missing the biggest part of the … [Read more...] about Avios and Nectar points become interchangeable
Brazil airline Gol Linhas Aereas Inteligentes has presented its latest proposal to integrate its loyalty program … [Read more...] about Fight to bring Gol loyalty back inhouse
Customiseable programme with appeal to less frequent travellers
Miles and More is relaunching its loyalty programme to include a subscription based mileage … [Read more...] about Loylogic and Miles & More launch Multiply Miles subscription model
The Maldives plans to become the first country in the world to have its own hospitality loyalty program.
The Maldives Border Miles program will reportedly have three tiers: Abaarana … [Read more...] about Maldives to be first country with its own loyalty programme
We will have to wait a few more weeks before the full details of the new Virgin Red Points loyalty programme are announced, but Loyalty Magazine bagged the opportunity of an interview with … [Read more...] about More news on the new Virgin Points launch
The latest airline to use its loyalty programme as a survival tool is Delta Air Lines which has turned … [Read more...] about Delta opens its books as it separates its loyalty programme
