Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
The US has always managed customer loyalty differently (think coupons, money off, credit card rewards) but the news from … [Read more...] about 20 year loyalty journey takes an unexpected turn
Details of the new loyalty program from Eurostar remain firmly under wraps as the new company – a merger of Eurostar and Thalys into Eurostar Group - finishes its rebranding
It didn’t … [Read more...] about Eurostar to launch a new loyalty scheme
A UK-wide study suggests 92% of consumers are turning to loyalty programs for everyday spending to … [Read more...] about Inflation helps put loyalty programs front of mind
Starbucks pushes ahead with NFT rewards, but loses top raking in the coffee loyalty stakes
Starbucks on Thursday launched a beta test of its highly anticipated Odyssey program, which … [Read more...] about Importance of Web3 to loyalty dividing opinion
It might be the largest fast food chain in the world, and probably the best known, but when it comes to … [Read more...] about US customers are not McLoyal
In the past year, 47.8 million workers quit their jobs, in the US alone. It is an average of nearly four million … [Read more...] about The Great Resignation and customer loyalty
Star Alliance have gone ahead with its much anticipated launch of a co-branded credit card, which has the eye-opening carrot of Gold … [Read more...] about New travel credit card moves the needle for co-brand loyalty
Google has launched ‘Google Play Points’ in India - the 28th country to gain access to … [Read more...] about Google Play loyalty program launches in India
Customers want to know more about the carbon footprint of their … [Read more...] about 8 in 10 banking customers want to know the carbon impact of their spending
