Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Star Alliance have gone ahead with its much anticipated launch of a co-branded credit card, which has the eye-opening carrot of Gold … [Read more...] about New travel credit card moves the needle for co-brand loyalty
Google has launched ‘Google Play Points’ in India - the 28th country to gain access to … [Read more...] about Google Play loyalty program launches in India
Customers want to know more about the carbon footprint of their … [Read more...] about 8 in 10 banking customers want to know the carbon impact of their spending
More than 25% of Americans are considering joining a loyalty reward programme to help offset pressure from rising … [Read more...] about Co-branded reward card return to market
Business media got there first, but the consumer press is sure to follow when the full enormity of the changes made to the Radisson Rewards programme become … [Read more...] about Plenty of criticism of Radisson Rewards ‘devaluation’
As the global shopping season approaches, the thorny subject of free returns is becoming a major loyalty definer.
While some … [Read more...] about Returns become a loyalty differentiator
“For any business, there is always a competitor; and a marketing proposition can always be matched, so we have to go further to … [Read more...] about IAG responds to unprecedented interest in customer loyalty to widen Avios proposition
Red Bull Racing has a massive advantage when planning its Formula One strategy. It had literally billions of … [Read more...] about Case Study: The Paddock – Red Bull Racing with Oracle
We all like to think our businesses are really great, but the disturbing … [Read more...] about UK retailers ignoring customer queries, says report
If you go to bed dreaming of thinking up the ultimate loyalty program that is not … [Read more...] about CASE STUDY: Supporting customers to live the dream
