"The only cardio taking place is on the screen"
While governments are trying to keep us fit and active during Covid-19 lockdowns, South African Multichoice has launched a loyalty … [Read more...] about New programme rewards members for watching TV
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Emotional pathways to customer loyalty in a pandemic world
Guest Article
Taking a four-pronged approach
The Great Lockdown came into effect across the world in March 2020, following the global COVID-19 pandemic, writes Kanupriya Lal.
The magnitude … [Read more...] about Emotional pathways to customer loyalty in a pandemic world
Pandemic speeds move to payments and loyalty apps
The reluctance of people to touch money is fast-forwarding the trend towards payments and loyalty residing together on a mobile app. An example of how this can be developed going forward is Farmer … [Read more...] about Pandemic speeds move to payments and loyalty apps
Trust Payments buys mobile loyalty platform Mobilize Systems
Trust Payments, the unified payments group has acquired Mobilize Systems, a UK based engagement and mobile loyalty platform serving the retail and hospitality sectors.
Mobilize provides … [Read more...] about Trust Payments buys mobile loyalty platform Mobilize Systems
Emirates grabs attention with Covid funeral offer
Facing the problem head on
There can’t be many jobs in loyalty tougher than trying to keep airline customers onside during a pandemic that halts all business. Yet the latest offer from … [Read more...] about Emirates grabs attention with Covid funeral offer
Food chain to use card-linked loyalty for revamped offering
Contactless card payments have grown enormously during the Covid pandemic, so it is no surprise that restaurants are showing renewed interest in card linked loyalty programmes.
One such … [Read more...] about Food chain to use card-linked loyalty for revamped offering
Car badges making a come back
Manufacturers fight hard for returning customers post-pandemic
Last year it was Tesla making the headlines as the car make that inspired the greatest customer loyalty. This year, with a … [Read more...] about Car badges making a come back
EU judges rule data sharing with US to be struck down
Privacy Shield ruled illegal; Facebook & tech giants plus anyone else moving data out of the EU has a problem
A hugely important EU ruling on data sharing has just been announced … [Read more...] about EU judges rule data sharing with US to be struck down
US payment processor launches business focussed loyalty programme
A payment processor that set up in business to look after small businesses has just launched a loyalty programme.
Called RUSH, the programme from Iowa, US based fintech VizyPayis both … [Read more...] about US payment processor launches business focussed loyalty programme
Adapting to changing customer behaviour
Research from McKinsey, Brandwatch, Go Inspire Insight, Retail Dive, ConsumerX Retail and a number of leading academics
Moving from the early stages of any crisis to the next stage – … [Read more...] about Adapting to changing customer behaviour
