Hotel giant offers free wi-fi rewards
Perk in response to ‘customer demand’
Marriott International is offering rewards of free Wi-Fi for hotel booking to its reward scheme members.
The perk will be available at 3,800 hotels from January 15 to the 47 million members of Marriott Rewards who book directly on the hotel chain’s website, mobile app, via its call centre or through a hotel.
“Marriott Rewards members asked for free Wi-Fi, and we answered,” said Stephanie Linnartz, executive vice president and chief marketing and commercial officer, Marriott International. “Free Wi-Fi is a meaningful way to reward our most loyal customers and continue to attract next-gen travellers.”
The benefit will be available at Marriott Hotels, JW Marriott, Renaissance, Gaylord Hotels, Autograph Collection, AC Hotels by Marriott, and Marriott Executive Apartments, as well as Marriott Rewards’ luxury partner, The Ritz-Carlton. These brands join EDITION, Moxy, Courtyard, Fairfield Inn & Suites, SpringHill Suites, Residence Inn, TownePlace Suites, and Marriott Vacation Club, which currently provide free Wi-Fi to guests.
Free “enhanced” Wi-Fi is already being offered as a benefit to Marriott Rewards Platinum and Gold Elite members where available. The premium-tier service allows for downloading large files faster and streaming media such as movies. Members of lower programme tiers who want to upgrade to this service can do so for a fee.