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18 NOVEMBER 2017

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article thumbnail Friday, 17 November 2017

Air Canada customers get answers from Alexa
Devices will provide flight information in response to spoken questions Read more ...

 
     
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AI top of the tech spending list

There is no doubt that retailers are accelerating spending on next-gen tech and artificial intelligence (AI) comes top of the list.

Forrester predicts that this year alone there will be a 300% increase in investment in artificial intelligence and much of this will be targeted at delivering improved experiences to customers.

Read more ...
 
     
 
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article thumbnail News - HospitalityThursday, 16 November 2017

Hotel group rewards members for ordering takeaways
Partnerships with restaurant reservation and food ordering services  Read more ...

article thumbnail News - Mobile RewardsWednesday, 15 November 2017

Marriott introduces new rewards app
Points can be used for purchases at partner online merchants Read more ...

article thumbnail News - TravelTuesday, 14 November 2017

European airlines follow US loyalty model
Schemes pared back to award highest spending flyers Read more ...

article thumbnail News - Customer InsightTuesday, 14 November 2017

Banks lose grip on the under-35s
Storm brewing for lenders unless they engage more Read more ...

article thumbnail News - HospitalityMonday, 13 November 2017

Global Hotel Alliance appoints head of loyalty
Plan to double hotel group’s reward scheme members 
Read more ...

article thumbnail News - Coalition SchemesFriday, 10 November 2017

PINS buys up foreign subsidiaries to create fintech currency
Japanese investment consortium majors in funding
Read more ...

article thumbnail News - Coalition SchemesFriday, 10 November 2017

Ooredoo scheme tops 2m Oman users
Telco reveals its top 3 redemption categories   Read more ...

article thumbnail News - Customer InsightThursday, 09 November 2017

Merchants fail to meet post-purchase customer expectations
Only 6% of EU retailers offer same day delivery
Read more ...

article thumbnail News - Customer InsightWednesday, 08 November 2017

EE rated top for telco customer satisfaction
Survey reveals inertia among subscribers
Read more ...

article thumbnail News - Coalition SchemesTuesday, 07 November 2017

Alitalia relaunches MilleMiglia programme
Troubled carrier to revamp rewards offering in New Year Read more ...

News - Hospitality
Hotel group rewards members for ordering takeaways
Liam McLoughlin - Thursday, 16 November 2017

News - Mobile Rewards
Marriott introduces new rewards app
Liam McLoughlin - Wednesday, 15 November 2017

News - Travel
European airlines follow US loyalty model
Liam McLoughlin - Tuesday, 14 November 2017

News - Customer Insight
Banks lose grip on the under-35s
Liam McLoughlin - Tuesday, 14 November 2017

News - Hospitality
Global Hotel Alliance appoints head of loyalty
Liam McLoughlin - Monday, 13 November 2017

News - Coalition Schemes
PINS buys up foreign subsidiaries to create fintech currency
Liam McLoughlin - Friday, 10 November 2017

News - Coalition Schemes
Ooredoo scheme tops 2m Oman users
Liam McLoughlin - Friday, 10 November 2017

News - Customer Insight
Merchants fail to meet post-purchase customer expectations
Liam McLoughlin - Thursday, 09 November 2017

News - Customer Insight
EE rated top for telco customer satisfaction
Liam McLoughlin - Wednesday, 08 November 2017

News - Coalition Schemes
Alitalia relaunches MilleMiglia programme
Liam McLoughlin - Tuesday, 07 November 2017

News - Retail Loyalty
Polish POS loyalty offering to roll out in Finland
Liam McLoughlin - Monday, 06 November 2017

News - Comment
Comment: I’m in love with Apple
Liam McLoughlin - Friday, 03 November 2017

News - Customer Insight
The rise of the male shopper
Liam McLoughlin - Friday, 03 November 2017

News - Customer Insight
Only 17% feel valued by brands
Liam McLoughlin - Thursday, 02 November 2017

News - Retail Loyalty
Manufacturers sign up for system to by-pass supermarkets
Liam McLoughlin - Wednesday, 01 November 2017

News - Loyalty Magazine Awards
New sponsors for The Loyalty Magazine Awards
Liam McLoughlin - Tuesday, 31 October 2017

Events - General
IFINTEC 2018
Liam McLoughlin - Tuesday, 31 October 2017

News - Retail Loyalty
Major German retailers launch gift cards
Liam McLoughlin - Monday, 30 October 2017

News - Marketing
Magneds launches Danish supermarket promotion
Liam McLoughlin - Friday, 27 October 2017

News - Customer Insight
58% of customer loyalty accounts are inactive
Liam McLoughlin - Wednesday, 25 October 2017

News - Mobile Rewards
Spar starts loyalty and payments app rollout
Liam McLoughlin - Monday, 23 October 2017

News - Reward Schemes
New accounting reporting standards for loyalty
Liam McLoughlin - Friday, 20 October 2017

News - Company news
Gaming platform offers crypto-currency rewards
Liam McLoughlin - Tuesday, 19 September 2017

News - Customer Insight
Samsung tops UK brand loyalty index
Liam McLoughlin - Thursday, 05 October 2017

Features - Retail Loyalty
AI top of the tech spending list
Liam McLoughlin - Thursday, 19 October 2017

Features - Reward Schemes
Coming to terms with Canada’s loyalty Tsunami
Liam McLoughlin - Thursday, 05 October 2017

News - Loyalty Magazine Awards
Entries now open for The Loyalty Magazine Awards 2018
Liam McLoughlin - Friday, 13 October 2017

News - Financial Services
Air Canada seeks new credit card partner
Liam McLoughlin - Wednesday, 20 September 2017

News - Loyalty Magazine Awards
New sponsors for The Loyalty Magazine Awards
Liam McLoughlin - Tuesday, 31 October 2017

News - Hospitality
Wyndham is most generous for rewards payback
Liam McLoughlin - Friday, 06 October 2017

News - Travel
Eurostar revamps loyalty offering
Liam McLoughlin - Wednesday, 20 September 2017

News - Retail Loyalty
Tesco revamps payments and loyalty app
Liam McLoughlin - Wednesday, 27 September 2017

News - Travel
Avios appoints chief digital officer
Liam McLoughlin - Wednesday, 04 October 2017

News - Retail Loyalty
Sainsbury’s trials pay by phone
Liam McLoughlin - Thursday, 28 September 2017

Events - General
IFINTEC 2018
Liam McLoughlin - Tuesday, 31 October 2017

News - Hospitality
Hotel giant partners with Amazon
Liam McLoughlin - Monday, 25 September 2017

News - Mobile Rewards
Spar starts loyalty and payments app rollout
Liam McLoughlin - Monday, 23 October 2017

News - Comment
Comment: I’m in love with Apple
Liam McLoughlin - Friday, 03 November 2017

News - Mobile Rewards
Woolworths integrates rewards with Apple wallet
Liam McLoughlin - Tuesday, 26 September 2017

News - Travel
Spanish budget carrier replaces loyalty scheme
Liam McLoughlin - Wednesday, 11 October 2017

News - Retail Loyalty
Macy’s overhauls rewards scheme
Liam McLoughlin - Monday, 02 October 2017

News - Marketing
Magneds launches Danish supermarket promotion
Liam McLoughlin - Friday, 27 October 2017

article thumbnail Features - Reward SchemesThursday, 05 October 2017

Coming to terms with Canada’s loyalty Tsunami
Aimia and LoyaltyOne battle with changing landscape This is the most profitable period ever for airlines, but it is still true that few airlines make money out of seats. For most, the loyalty programme is the most lucrative division of the business. Which in part explains the tsunami that has hit the Canadian loyalty world in the past year. Read more ...

article thumbnail Features - Data SecurityThursday, 10 August 2017

GDPR is coming: Are you ready?
The European Union General Data Protection Regulation (GDPR) comes into force in less than a year (May 2018).

If you are among the 96% of companies that according to research still do not understand GDPR, here is what you need to know. Read more ...

article thumbnail Features - Reward SchemesMonday, 26 June 2017

Joining up the dots: Exclusive interview with Colin Evans
Colin Evans, chairman of the Collinson Group, is one of the founding fathers of loyalty and a worthy recipient of The Loyalty Magazine Awards 2017 Personality of the Year Award. He rarely consents to interviews, so don’t miss this exclusive and fascinating Q&A as he looks back on his career and discusses where the industry is headed.
Read more ...

article thumbnail Features - BrandsWednesday, 21 June 2017

Groundbreaking initiatives at The Loyalty Magazine Awards 2017
- Winners display a thoughtful mix of technology with a personal touch
- Strong CSR theme through the evening
- Read details on all the winners
Read more ...

article thumbnail Features - Retail LoyaltyWednesday, 14 June 2017

Meet the Sponsor: Tranxactor
Bringing a proven loyalty and gift solution to European retailers
. In conversation with John Norrie, founder and CEO of Tranxactor Read more ...

article thumbnail Features - MobileTuesday, 06 June 2017

Meet the Sponsor: Bink
What is the Future of the Loyalty Industry? In a phrase, “Payment Linked Loyalty”
Article by Lee Clarke, CEO and co-founder, Bink


Today’s consumer is fast, efficient and digitally savvy. They expect seamless, personalised, end to end solutions that save them time and harness the power of the technology they’re already using. Yet traditional loyalty schemes have evolved very little since their inception in the 1990s, continuing to operate on a plastic card or paper voucher basis. Read more ...

article thumbnail Features - CRMFriday, 26 May 2017

Meet the sponsor Q&A: Comarch
What makes us stay loyal to a brand? Julian Bonnett, business development manager at Comarch, explains the company's approach

Is a customer who buys from you every day loyal, or are they buying from habit or convenience? What would make a customer go out of their way to buy from you, rather than from a competitor?

Loyalty combines functional and emotional connections with the brand. It comes from a lasting relationship based on trust, value, convenience and satisfaction. Read more ...

article thumbnail Features - B2BTuesday, 23 May 2017

Meet the Sponsor Q&A: Qivos
Forget B2B and B2C. This is about H2H

In conversation with Chris Papandropoulos, chief marketing officer of QivosWe were expanding into new markets and we wanted something unique. Since other companies also exist with the name CLOUDBIZ in US and Asia, we decided to rebrand. Read more ...

article thumbnail Features - MobileFriday, 05 May 2017

Meet the Sponsors
Interview with Alain Falys, co-founder and CEO of Loyalty Magazine Awards 2017 sponsor Yoyo

Yoyo Wallet has been in existence since 2013 and is one of the most popular digital applications in the UK, offering mobile payment, digital loyalty, pre-ordering and personalised customer interactions. As the UK’s fastest growing mobile wallet, it is currently used at more than 200 corporate head offices and over 50 universities all over the country. Read more ...

article thumbnail Features - Retail LoyaltyFriday, 31 March 2017

How to be location based, targeted and relevant
Accompanying the customer on her journey

Location-based marketing received a negative reputation very early. Too many suggestions about selling specific sweaters and trousers as a person entered a store caused major concerns that customers would simply switch off their phones to avoid the sales hassles. Location based information, if used as part of a loyalty proposition and kept in context to the customer’s requirements and circumstances, is a different proposition. Read more ...

article thumbnail Features - BrandsFriday, 24 February 2017

Condé Nast sells dreams
Case study: How the magazine publisher is using data analytics to achieve customer loyalty for its 100-year-old recipe of glamour, beauty, fashion advice and dreams.
Condé Nast is the publisher behind Vogue, GQ, Wired, Vanity Fair, Brides, House and Garden and many other glossy magazines that grace the coffee tables of the beautiful people, and those that aspire to be so. Read more ...

article thumbnail Features - CRMFriday, 10 February 2017

Thumbs up for loyalty programmes
But more understanding needed

Fifty-nine per cent of British shoppers would be encouraged to spend more with a brand if they had a loyalty programme, new research reveals.

A study by ICLP says 63% of shoppers would be encouraged to shop more frequently or spend more with a brand if they received discounts on future purchases. Read more ...

article thumbnail Features - BrandsTuesday, 24 January 2017

Paying more attention to what customers are saying
Case study: How New Look renewed its customer service strategy in a retail landscape that is both changing and challenging Shoppers expect to be able to shop online; they can compare products and prices, they comment to their friends on social media, and they have high expectations. Read more ...

article thumbnail Features - Reward SchemesThursday, 15 December 2016

Australia’s Loyalty War
Retailers play chess on a grand scale

A fascinating and brutal strategic war has been playing out in the loyalty industry in Australia over the last 7 years.

Philip Shelper explains how the story is unfolding. Read more ...

article thumbnail Features - TravelMonday, 05 December 2016

Take two pitchers of water and equalise...
...Level up where necessary (Recipe for success when merging loyalty).
Exclusive interview with Elina Zois, head of Europe for Marriott Rewards and Starwood SPG Points, on plans for the two programmes after the merger of the two hotel groups.  Read more ...

article thumbnail Features - TravelFriday, 02 December 2016

Together or apart? Analysing FFP trends
A marriage made in heaven, but is it time for divorce?
Few would question the value of a frequent flyer programme to an airline. They are an intrinsic part of most customer propositions, increasingly even for low cost airlines.

In fact FFPs are regularly valued at more than the airline itself. But this raises the question whether it is advantageous to split the airline and the FFP and if so how to do it. Read more ...

Features - MobileThursday, 03 November 2016

Why we won: Turkcell
GNC app: Loyalty Magazine Awards winner of Best Use of Gamification to Enhance Loyalty

Why we won: Turkcell has set a high benchmark for Gamification with a campaign that is targeted, relevant, integrated and largescale, with very impressive numbers Read more ...

article thumbnail Features - BrandsFriday, 23 September 2016

Why we won: Conad
Scrittori di Classe – Clever Book Collection (Won Best Loyalty Programme of the Year Retail (Food) and Best Corporate Social Responsibility (CSR) Initiative Linked to Loyalty categories at The Loyalty Magazine Awards)

Why we won: A great CSR programme that also stands up as a retail loyalty programme. Read more ...

article thumbnail Features - Retail LoyaltyWednesday, 14 September 2016

Why we won: Shell
Pump Challenge - Make filling up fun (Best Use of Communications winner at The Loyalty Magazine Awards)

Why we won: The Challenge shook up an existing scheme by gamifying the mundane process of filling up to increase customer expenditure. Read more ...

article thumbnail Features - Financial ServicesMonday, 01 August 2016

SPECIAL REPORT
Rewards crowdfunding continues to make waves
Plutus Tap & Pay raises £1m in nine days for cryptocurrency product
With the news that Plutus, the London-based cryptocurrency payment platform has raised over £1m in less than ten days of launching a crowdfunding campaign the spotlight is once again on peer to peer lending to fund major projects especially rewards-based crowdfunding initiatives. Read more ...

 
     
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