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18 JULY 2018

 

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article thumbnail Tuesday, 17 July 2018

After almost two years of preparation, Le Club merges loyalty programmes
Hotel trend to combine schemes set to continue
Le Club, the loyalty program from AccorHotels is the latest hotel group to feel the need to merge its hotel loyalty programme. The family includes Fairmont, Raffles, and Swissôtel and the merger has taken nearly two years. Read more ...

 
     

Latest feature
     
 
Fast, slick and imaginative -

Chuck Ehredt reviews some of this year's Loyalty Magazine Awards winners and discusses trends 2019

However much you think you know about a topic, some things will still surprise you. That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. You can see the full list of winners here (https://www.theloyaltymagazineawards.com).
Read more ...
 
     
 
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article thumbnail News - HospitalityThursday, 12 July 2018

Hilton uses twitter for some great engagement
Hilton Hotels are doing some great loyalty marketing on Twitter at the moment. Read more ...

article thumbnail News - HospitalityMonday, 18 June 2018

Hotel chain trials facial recognition
Brazil pilot with loyalty members
Read more ...

article thumbnail News - HospitalityThursday, 19 April 2018

Marriott/SPG new programme launches with aspiration as inspiration
Lesson in how to keep 110 million members engaged
Read more ...

article thumbnail News - HospitalityTuesday, 17 April 2018

Marriott unveils details of unified loyalty programmes
Details finally revealed 18 months after merger
Read more ...

article thumbnail News - HospitalityThursday, 05 April 2018

Hilton increases rewards for frequent travellers
Changes could lure dissatisfied members from rival schemes Read more ...

article thumbnail News - HospitalityMonday, 12 February 2018

Bayern Munich partners with hotel chain for loyalty
Programme members can watch matches from suite Read more ...

article thumbnail News - HospitalityMonday, 15 January 2018

Hilton revamps Honors scheme
Programme simplified after customer feedback
Read more ...

article thumbnail News - HospitalityThursday, 16 November 2017

Hotel group rewards members for ordering takeaways
Partnerships with restaurant reservation and food ordering services  Read more ...

article thumbnail News - HospitalityMonday, 13 November 2017

Global Hotel Alliance appoints head of loyalty
Plan to double hotel group’s reward scheme members 
Read more ...

article thumbnail News - HospitalityFriday, 06 October 2017

Wyndham is most generous for rewards payback
Hotels beats off Big Six rivals for member value Read more ...

News - Hospitality
Hilton uses twitter for some great engagement
Administrator - Thursday, 12 July 2018

News - Hospitality
Hotel chain trials facial recognition
Liam McLoughlin - Monday, 18 June 2018

News - Hospitality
Hotel chain trials facial recognition
Liam McLoughlin - Monday, 18 June 2018

News - Hospitality
Hilton uses twitter for some great engagement
Administrator - Thursday, 12 July 2018

article thumbnail News - HospitalityThursday, 12 July 2018

Hilton uses twitter for some great engagement
Hilton Hotels are doing some great loyalty marketing on Twitter at the moment. Read more ...

article thumbnail News - HospitalityMonday, 18 June 2018

Hotel chain trials facial recognition
Brazil pilot with loyalty members
Read more ...

article thumbnail News - HospitalityThursday, 19 April 2018

Marriott/SPG new programme launches with aspiration as inspiration
Lesson in how to keep 110 million members engaged
Read more ...

article thumbnail News - HospitalityTuesday, 17 April 2018

Marriott unveils details of unified loyalty programmes
Details finally revealed 18 months after merger
Read more ...

article thumbnail News - HospitalityThursday, 05 April 2018

Hilton increases rewards for frequent travellers
Changes could lure dissatisfied members from rival schemes Read more ...

article thumbnail News - HospitalityMonday, 12 February 2018

Bayern Munich partners with hotel chain for loyalty
Programme members can watch matches from suite Read more ...

article thumbnail News - HospitalityMonday, 15 January 2018

Hilton revamps Honors scheme
Programme simplified after customer feedback
Read more ...

article thumbnail News - HospitalityThursday, 16 November 2017

Hotel group rewards members for ordering takeaways
Partnerships with restaurant reservation and food ordering services  Read more ...

article thumbnail News - HospitalityMonday, 13 November 2017

Global Hotel Alliance appoints head of loyalty
Plan to double hotel group’s reward scheme members 
Read more ...

article thumbnail News - HospitalityFriday, 06 October 2017

Wyndham is most generous for rewards payback
Hotels beats off Big Six rivals for member value Read more ...

article thumbnail News - HospitalityMonday, 25 September 2017

Hotel giant partners with Amazon
Members can spend points on eCommerce site Read more ...

article thumbnail News - HospitalityFriday, 11 August 2017

Hotel boosts retention with twin schemes
Extra £155k in revenue in six months Read more ...

article thumbnail News - HospitalityFriday, 28 July 2017

Hotel members can use points to bid at online auctions
More than 30 offers and experiences available
Read more ...

article thumbnail News - HospitalityMonday, 03 April 2017

Hotel scheme tops 50 million members
Landmark reached in burgeoning Chinese market Read more ...

article thumbnail News - HospitalityFriday, 24 March 2017

Marriott and Starwood schemes could merge in 2018
The Marriott and Starwood loyalty schemes may be be combined next year, Loyalty Magazine has been told. Read more ...

article thumbnail News - HospitalityTuesday, 07 March 2017

Marriott appoints new head of merged loyalty operation
Starwood exec to oversee combined structure
Read more ...

article thumbnail News - HospitalityTuesday, 07 March 2017

Marriott plans for Europe expansion
Move follows Starwood acquisition Read more ...

article thumbnail News - HospitalityMonday, 05 December 2016

Luxury hotel chains unite to form one rewards scheme
Bid to compete with combined loyalty efforts from major players  Read more ...

article thumbnail News - HospitalityThursday, 17 November 2016

AccorHotels takes control of loyalty provider
Group makes latest move in response to Airbnb threat Read more ...

article thumbnail News - HospitalityThursday, 03 November 2016

Hyatt to reward spend not stays
Airline-style programme to be introduced from March 2017 Read more ...

 
     
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