Sad news that Loyalty Prime, the Germany based loyalty service provider has filed for insolvency and ceased trading.
The Munich-based enterprise loyalty program software-as-a-service provider, which raised €5m in Series B funding round in 2020 was led by Christoph Straub, who will be . . .
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Loyalty Magazine is the only title reporting exclusively on the global loyalty business. It carries reports, research, analysis, guest articles and comment on customer retention, loyalty programmes, reward programmes, affinity, customer insight, new technology, CRM and other customer information management systems, customer engagement, digital loyalty, social media interaction and mobile. (Phew!)
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