Portuguese card project
Portuguese bank BBVA Finanziamento, part of the Spanish BBVA Group, has partnered with a SmartStream Technologies in the rollout of a retail loyalty programme.
BBVA has selected SmartStream’s TLM Reconciliations solution to manage its internal transaction records.
BBVA Finanziamento is the Portuguese subsidiary of BBVA Finanzia, designing and developing financing strategies in collaboration with manufacturers and distributors to increase sales and customer loyalty. To launch a new loyalty card programme for an unnamed Portuguese retail chain, BBVA said it required a solution that could manage high transaction volumes.
The bank ssays the solution’s generic reconciliation capabilities, enable it to efficiently expand the loyalty scheme and manage higher volumes in the future.
Sacur Mamede, CFO at BBVA Finanziamento, commented: “BBVA Finanziamento has built a strong reputation for designing and delivering successful programmes tailored to each of our client’s specific needs. An essential element of any of these projects is ensuring the accurate and efficient management of transaction data, particularly with schemes such as this one that will generate a high transaction volume.”