Prepaid card helps gorilla charity
Newcastle Building Society says it has successfully launched The Aspinall Foundation Prepaid Maestro card – which raises funds for the conservation of western lowland gorillas.
Newcastle said the card is one of the first prepaid card programmes in the UK to reward cardholder loyalty by donating a set percentage of profits to a defined charity.
The card is accepted in more than 6.4 million locations in the UK and Europe, with 50% of all profits generated each time the card is used being donated to support the work of the charity in the UK and Africa to conserve the critically endangered gorillas. ??Kriya Patel, head of card solutions at Newcastle Building Society commented: “With significant take up already of these cards, there is no denying that there is an appetite among charity supporters for similar programmes going forward.”
The prepaid card offers holders benefits including:
• 10% off all souvenirs, food and drink purchased at The Aspinall Foundation’s parks Howletts and Port Lympne both located in Kent
• Free entry to a monthly prize draw offering the opportunity to win a VIP private tour of the Port Lympne Wild Animal Park, including the opportunity to feed Western Lowland gorillas
• Up to 25% off with retail partners including SeaFrance, Spicers Hampers, Superbreak and Holiday Extras.