Sony to launch new loyalty programme
Sony Computer Entertainment America has revealed plans to launch a new loyalty programme called Playstation Rewards.
The new programme has been designed to provide users of the platform with the opportunity to gain exclusive status, recognition and a number of rewards based upon “a variety of PlayStation-centric activity they engage in across the PlayStation ecosystem.”
Early subscribers to PlayStation Plus and members of the Gamer Advisory Panel will be part of the initial invitation-only trial.
A full public launch is scheduled for Spring 2011. All registered PlayStation Network users will be able to join the loyalty program free of charge.