Thomas Cook, the 178 year old UK based tour operator and holiday company that runs a loyalty programme using epoints has filed for US Chapter 11 bankruptcy protection while it struggles to … [Read more...] about Thomas Cook files for chapter 11 as it struggles to survive
airline loyalty
Qantas loyalty overhaul is mixed blessing for customers
From tomorrow, the way Qantas passengers use their points will change forever when the biggest overhaul in the history of the Qantas frequent flyer program takes effect.
From … [Read more...] about Qantas loyalty overhaul is mixed blessing for customers
JetPrivilege to continue – but with new name
Exclusive interview
Jet Privilege, the loyalty programme of the now defunct Indian Jet Airline loyalty programme, will continue to operate – but under a new name.
The Loyalty Magazine Awards winning … [Read more...] about JetPrivilege to continue – but with new name
Jet Privilege could be saviour of struggling parent
India’s largest loyalty programme proving its worth
The importance of a frequent flyer loyalty programme has been highlighted in the case of Jet Airways, which may use its highly … [Read more...] about Jet Privilege could be saviour of struggling parent
Need publicity? Give away 1st class travel
Impressive advisory board for marketplace startup
It’s an interesting stunt to get attention (that worked). Offer first class travel to members of the UK government, because they must be … [Read more...] about Need publicity? Give away 1st class travel
Nailing travel loyalty in the basic economy age
Nailing travel loyalty in the basic economy ageWith increased competition and choice between airline experiences, what are the implications for loyalty? In an era of pounds spent, not miles flown … [Read more...] about Nailing travel loyalty in the basic economy age
What is the greater reward – hotel or airline upgrade?
What is the greater reward - hotel or airline upgrade?Answer: The difference between heaven and hell is on an aeroplane. … [Read more...] about What is the greater reward – hotel or airline upgrade?
Airline news latest
Airline news latestBritish Airways, American Airlines, Iberia deal; TripleDip rewards for pooling points; Free trips take more points; Flybe celebrates success of rewards4all … [Read more...] about Airline news latest
