Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
So what could airlines do better?
When I started writing this article, the full brunt of covid-19 had yet to impact the global travel market, writes Craig Brennan of Switchfly. … [Read more...] about The need for customer loyalty has never been greater
Airline offers "fly at home" points to loyalty programme members for staying on the ground
Russia-based carrier S7 Airlines, a brand of Siberia Airlines, is offering loyalty programme … [Read more...] about Loyalty points awarded for staying at home
Many airlines and hotels are reassuring customers that they will not lose their coveted perks as a result of coronavirus … [Read more...] about Airlines struggle with problem of grounded frequent flyers
United Airlines has achieved a US$400 increase in revenue for the next year from a … [Read more...] about New deal for United brings in US$400m YonY
Two senior executives were discussing loyalty over lunch. Or rather, they were bemoaning the fact that Lidl is no longer selling its delicious walnut … [Read more...] about Why brands need loyalty nuggets to make sense of data
Alaska Airlines is slashing the frequent flyer miles that its travellers earn when flying on Australian flag carrier Qantas. Starting on January 1, 2020, passengers who fly on Qantas and credit … [Read more...] about Alaska slashes Qantas benefits
Thomas Cook, the 178 year old UK based tour operator and holiday company that runs a loyalty programme using epoints has filed for US Chapter 11 bankruptcy protection while it struggles to … [Read more...] about Thomas Cook files for chapter 11 as it struggles to survive
From tomorrow, the way Qantas passengers use their points will change forever when the biggest overhaul in the history of the Qantas frequent flyer program takes effect.
From … [Read more...] about Qantas loyalty overhaul is mixed blessing for customers
Jet Privilege, the loyalty programme of the now defunct Indian Jet Airline loyalty programme, will continue to operate – but under a new name.
The Loyalty Magazine Awards winning … [Read more...] about JetPrivilege to continue – but with new name
