Latest country to join the points for gaming initiative, while Apple sticks to exercise and music
Google has launched ‘Google Play Points’ in India - the 28th … [Read more...] about Google Play loyalty program launches in India
Loyalty Magazine covers customer loyalty programmes & engagement, data analytics, technology solutions, social, rewards, points, transformation, relationships, CRM
Google has launched ‘Google Play Points’ in India - the 28th … [Read more...] about Google Play loyalty program launches in India
Marks&Spencer began the trend several years ago, then IKEA said it would take back old furniture for sprucing up, now … [Read more...] about Brands realise customer loyalty value of reusing products
There has been so much change in the last two years, it was unexpected - and heartening - that the (US centric) 2021 annual … [Read more...] about Customers stay with the brands they know in desire for ‘normalcy’
This year’s Earth Day theme is “Restore the Planet’ … [Read more...] about What are you doing to mark Earth Day?
There is always more to ask with any new launch, and this is especially true of the complex and ground … [Read more...] about Virgin questions answered
We’ve grown used to watching how Apple does things, so who better to focus on as businesses struggle to re-open … [Read more...] about Watching Apple as it begins to wake up
The new payments landscape is upon us and rather than being a volcanic eruption of change, it is the relentless … [Read more...] about Comment: Taking position for the new payments tomorrow
Who would have thought that Apple would start offering cash rewards, but that is exactly … [Read more...] about Daily cash from Apple
CSR raised in importance
It will all change when they reach the big world of work, but for students, the brands that are most admired for a range of factors including … [Read more...] about What brands do students admire most?
Unlike with cars, but similar to banking, it seems we have no desire to switch make of phones once we are committed.
Both iOS and Android loyalty are at the … [Read more...] about Very few will switch once they have chosen