Adapting the rules for retail for the new normal
We’ve grown used to watching how Apple does things, so who better to focus on as businesses struggle to re-open under the rules of the … [Read more...] about Watching Apple as it begins to wake up
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Comment: Taking position for the new payments tomorrow
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Reasons behind Apple’s “vintage” credit card
The new payments landscape is upon us and rather than being a volcanic eruption of change, it is the relentless erosion of how things were … [Read more...] about Comment: Taking position for the new payments tomorrow
Daily cash from Apple
Getting ready for the ultimate badge of coolness
Who would have thought that Apple would start offering cash rewards, but that is exactly what it is doing with its new retro … [Read more...] about Daily cash from Apple
What brands do students admire most?
CSR raised in importance
It will all change when they reach the big world of work, but for students, the brands that are most admired for a range of factors including quality, … [Read more...] about What brands do students admire most?
Very few will switch once they have chosen
Unlike with cars, but similar to banking, it seems we have no desire to switch make of phones once we are committed.
Both iOS and Android loyalty are at the … [Read more...] about Very few will switch once they have chosen
Big guys suffer major fines with warnings of more to come
Big guys suffer major fines with warnings of more to come
France fines Google €400m for GDPR breaches; Mastercard fined £504m by Europe for competition breach;It was a subject of much debate in … [Read more...] about Big guys suffer major fines with warnings of more to come
Its official, all that brand-building is worth it
Its official, all that brand-building is worth itOver half of those surveyed say they will pay more for a well-known nameList of top products chosen by brandList of top brands bought by nameAll that … [Read more...] about Its official, all that brand-building is worth it
Why the Hyperledger Ethereum deal is important
Why the Hyperledger Ethereum deal is importantMajor blockchains announce alliance aims to "be more open"The coming together of Hyperledger and the Enterprise Ethereum Alliance (EEA) to enable them to … [Read more...] about Why the Hyperledger Ethereum deal is important
Tech brands dominate Loyalty rankings
Tech brands dominate Loyalty rankingsProving the Rule of SixOf the top 100 product categories and brands in a new ranking of customer loyalty leaders, more than a third (35%) are tech companies … [Read more...] about Tech brands dominate Loyalty rankings
Comment: I’m in love with Apple
Comment: I’m in love with AppleI admit to having a long-term affair with my technology provider. It has stood the test of time with surprisingly few wobbles. From the moment I saw that first little … [Read more...] about Comment: I’m in love with Apple
