Gamification and encouragement to eat healthily
Following rumours for some months that big 4 UK supermarket Asda is to finally launch a customer loyalty programme, the chain has begun … [Read more...] about Asda trials loyalty app with staff
Asda
Card technology has answers to virus challenge
Coronavirus
Volunteer shopping cards; rise in contactless use and limits; identity cards for health workers
The need for proof of identity has led to a surge of initiatives to enable health and … [Read more...] about Card technology has answers to virus challenge
Asda trialling George Rewards
Shopper discounts on clothing Asda supermarket, a long time loyalty refusenik, is trialling George Rewards for its clothing and homeware brand. This will be Asda's only loyalty scheme available to … [Read more...] about Asda trialling George Rewards
M&S appoints from loyalty elite
M&S appoints from loyalty elite
Loyalty Personality of the Year 2012 Andrew Mann has been headhunted by Marks and Spencers to the role of head of insight and customer loyalty. … [Read more...] about M&S appoints from loyalty elite
An acquisition and merger later, how is loyalty for Sainsbury’s?
An acquisition and merger later, how is loyalty for Sainsbury’s?A more personalized Nectar eagerly awaited by both stores and FMCG brandsWhen Sainsbury’s bought Nectar in February this year for £60m, … [Read more...] about An acquisition and merger later, how is loyalty for Sainsbury’s?
Comment: Sainsbury’s merger with Asda – Is it possible to please everybody?
Comment: Sainsbury’s merger with Asda – Is it possible to please everybody?The proposed merger of Sainsbury’s with Asda raises a number of interesting questions.Sainsbury’s is a data-driven, loyalty … [Read more...] about Comment: Sainsbury’s merger with Asda – Is it possible to please everybody?
Supermarkets pit loyalty against price in battle for survival
Supermarkets pit loyalty against price in battle for survivalRadio Five Live is devoting a full hour on New Year's Eve to the fascinating subject of how our supermarket brands are responding to the … [Read more...] about Supermarkets pit loyalty against price in battle for survival
Tesco rated ‘worst supermarket’
Tesco rated ‘worst supermarket’Consumers rank best and worst for in-store and online experience … [Read more...] about Tesco rated ‘worst supermarket’
Asda to start contactless payments
Asda to start contactless paymentsLatest UK retailer begins rollout … [Read more...] about Asda to start contactless payments
Supermarkets hit by lack of loyalty
Supermarkets hit by lack of loyalty8.75 million in England and Wales show no allegiance to “big six” … [Read more...] about Supermarkets hit by lack of loyalty
