84% of Australians say loyalty programs are important, but only 12% sign up after the purchase
Australian consumers are reluctant to commit to a single brand, and … [Read more...] about Aussies bored with single brand loyalty
Australia
Foxtel launches tenure-based loyalty program
Australian streaming service Foxtel has launched a new program offering rewards to customers, with tiers to mark tenure.
Foxtel will reward its customers with everything … [Read more...] about Foxtel launches tenure-based loyalty program
Airline offers rewards to businesses as well as flying employees
Small- and medium-sized businesses are being tempted with an airline loyalty programme that rewards both businesses as well as its travelling employees.
Beyond Business rewards … [Read more...] about Airline offers rewards to businesses as well as flying employees
All Visa Australia cardholders to be offered rewards link-up
All Visa Australia cardholders to be offered rewards link-upVisa following MasterCard in groundbreaking agreement Visa has announced a partnership to roll out an instant rewards loyalty scheme … [Read more...] about All Visa Australia cardholders to be offered rewards link-up
Blockchain rewards scheme roll out in Australia
Blockchain rewards scheme rolls out in Australia 80 merchants already using programme … [Read more...] about Blockchain rewards scheme roll out in Australia
flybuys starts major rewards partnership
flybuys starts major rewards partnershipAustralian scheme links with online giant … [Read more...] about flybuys starts major rewards partnership
Lack of loyalty holds back Aldi
Lack of loyalty holds back AldiDiscounter loses out to competitors in Australia … [Read more...] about Lack of loyalty holds back Aldi
Australia’s Loyalty War
Australia’s Loyalty WarRetailers play chess on a grand scaleA fascinating and brutal strategic war has been playing out in the loyalty industry in Australia over the last 7 years. Philip Shelper … [Read more...] about Australia’s Loyalty War
MasterCard buys Australian rewards company
MasterCard buys Australian rewards companyOperator provides loyalty services across Asia Pacific … [Read more...] about MasterCard buys Australian rewards company
Store charges customers for showrooming
Store charges customers for showroomingA$5 fee for “just looking” visitors … [Read more...] about Store charges customers for showrooming