Loyalty works well for coffee and fast food establishments because of the frequency of purchase. In France particularly, it is custom to buy bread at least once a day. So it is no surprise that French bakery and patisserie brand Paul is launching its first mobile payment and loyalty app. The surprise is that it is exclusively for UK customers. The app, which will be available from May 20, is powered by Yoyo and will be free to download from the Apple App Store and Google Play. It … [Read more...] about Boulangerie loyalty for a UK audience
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Coffee brand launches blockchain loyalty scheme
Coffee brand launches blockchain loyalty schemeCustomers can exchange virtual tokens for drinks and offers … [Read more...] about Coffee brand launches blockchain loyalty scheme
M&S trials mobile coffee loyalty
M&S trials mobile coffee loyaltyDigital stamp for London customers … [Read more...] about M&S trials mobile coffee loyalty
Waitrose rewards scheme under fire from Labour MPs
Waitrose rewards scheme under fire from Labour MPsStorm brews over coffee offer … [Read more...] about Waitrose rewards scheme under fire from Labour MPs
Coffee shop offers ‘surprise’ rewards
Coffee shop offers ‘surprise’ rewardsRetailer shuns points-based model … [Read more...] about Coffee shop offers ‘surprise’ rewards
Don’t go to work – buy a coffee
Don’t go to work – buy a coffeeLast year Loyalty Magazine featured Chris Ward as a winner of the best CSR initiative linked to loyalty category in The Loyalty Awards 2012 with his company Blue Dot. … [Read more...] about Don’t go to work – buy a coffee
Coffee retailer launches Facebook app
Coffee retailer launches Facebook appOffering to reward customers who engage with brand via social media … [Read more...] about Coffee retailer launches Facebook app
Starbucks launches UK scheme
Starbucks launches UK schemeiPhone app to manage cards … [Read more...] about Starbucks launches UK scheme
Baristas scheme rolls out across US
Baristas scheme rolls out across USThe Baristas Coffee Company is rolling out a rewards scheme across the US. … [Read more...] about Baristas scheme rolls out across US
Coffee rewards for commuters who switch to bikes
Coffee rewards for commuters who switch to bikesInnovative scheme in New Zealand … [Read more...] about Coffee rewards for commuters who switch to bikes
