csr

Starbucks promises to improve customer and employee experiences

Change of focus to show more sympathy for economic. Socio-political and health pressures

It is hard NOT to focus on the problems that people are facing across the world from rising … [Read more...] about Starbucks promises to improve customer and employee experiences

Tesco offers sommelier advice for wine pairing

Two week trial with donations to charity

It’s not a good idea to try this too early in the day, because it puts one’s focus onto wine, but a new service from Tesco that suggests wines … [Read more...] about Tesco offers sommelier advice for wine pairing

Making your members sustainable: Go Green Early

Predictions

We have a pandemic; the High Street is on the floor; consumers are struggling to pay bills - and now you suggest we should Go Green. Is this really necessary? Actually YES!

We have said … [Read more...] about Making your members sustainable: Go Green Early

Bringing CSR into Loyalty and Rewards

Guest Article

Free/Open

Crispin Rogers, founder and CEO of For Good Causes offers his Top Ten Tips for offering a charitable element to a loyalty programme.

Maybe it’s the impact of the younger generation making … [Read more...] about Bringing CSR into Loyalty and Rewards

Samsung latest to add giving to its loyalty offering

For Good Causes chosen for charity partner

A flurry of new launches is hitting the Loyalty Magazine newsdesk with a social/environmental theme.

Samsung is one of these, and … [Read more...] about Samsung latest to add giving to its loyalty offering

AS Roma uses social media to find missing children

Free/Open

Loyalty Magazine Awards

Loyalty Magazine Awards multiple winner continues its innovative approach

One of the many highlights of the Loyalty Surgery was the presentation by Laura Cagnacci of agency Advice … [Read more...] about AS Roma uses social media to find missing children

Reward card for battling addiction

Free/Open

A charity is using a mobile-enabled loyalty card to reward those battling substance abuse every time they use recovery services. These reward points are redeemable at local businesses and so help … [Read more...] about Reward card for battling addiction

Will CSR re-invigorate the loyalty industry?

Will CSR re-invigorate the loyalty industry? Aware of the trend toward corporate social responsibility (CSR) in Loyalty, a group of industry veterans have established For Good Causes.The social … [Read more...] about Will CSR re-invigorate the loyalty industry?

Why we won: Conad

Why we won: ConadScrittori di Classe – Clever Book Collection (Won Best Loyalty Programme of the Year Retail (Food) and Best Corporate Social Responsibility (CSR) Initiative Linked to Loyalty … [Read more...] about Why we won: Conad