Stream Loyalty is a relative newcomer on the loyalty scene, but in the period since its inception, it has developed an impressive portfolio of mainly B2B clients and a great company philosophy. … [Read more...] about B2B specialist takes clients on a customer loyalty journey
Timberland latest brand to recycle
Marks&Spencer began the trend several years ago, then IKEA said it would take back old furniture for sprucing up, now Timberland is joining the … [Read more...] about Brands realise customer loyalty value of reusing products
Sustainability also rises on agenda as Paris Fashion Week gets involved
The publishing of an article by Vogue (Vogue Business) on the importance of customer loyalty, deserves a … [Read more...] about Luxury business discovers importance of customer loyalty
Two brands taking an unexpected approach to sustainability
There is a massive danger of failing to deliver on a promise when a brand declares it has a sustainable footprint. Yet two … [Read more...] about Because there is no Planet B
Company changing its name to reflect philosophy
Epoints, the company set up to enable companies to reward employees for doing a great job, is the first sponsor of the … [Read more...] about New Eco-Sponsor for The Loyalty Magazine Awards
CEO sets out ten year eco-vision, questions milk use
Levi’s has lost its long-term vice-president of sustainability to become the first Starbucks chief sustainability officer as it … [Read more...] about Starbucks poaches sustainability chief
Nearly 90% of consumers are prepared to choose who they shop with based on which brand stands up for an issue. Article by Brad Davis.
Since the fifties, Corporate Social Responsibility … [Read more...] about How can CSR impact Loyalty?
New this year: Loyalty Re-defined and Eco-loyalty Initiative of the Year
It has been a transformative year for customer loyalty, with many programmes revamping their offerings, and most … [Read more...] about Loyalty Magazine Awards 2020 now open!
There will be an eco-loyalty category in The Loyalty Magazine Awards 2020 because the demand from customers for solutions to our ecological problems is growing exponentially. So how should loyalty … [Read more...] about Bringing Planet and People into the marketing Mix
Report from the World Aviation Festival - Part 1
CEOs of the airline industry are surprisingly united in admitting that they have to urgently find a solution to the … [Read more...] about Flygskam: Can loyalty initiatives lessen consumer flight-shame?